(April 25, 2024) American Honda has announced that 11-time Baja 1000 winner Johnny Campbell will lead a hybrid influencer/demo-ride event—the Honda True Adventure Tour—next month. Based around an adventure motorcycle ride from Northern Washington to Southern California, the event will feature social-media influencers riding Transalp and Africa Twin adventure bikes, with the group making periodic stops at Honda powersports dealerships for public demo rides.

(April 15, 2024) MILWAUKEE — The new Harley-Davidson Smart Vest combines comfort and style with advanced airbag protection to offer riders peace of mind. Powered by proven D-air from Dainese Technology, the Harley-Davidson Smart Vest is designed to instantly deploy in the event of a collision on the chest and central back area to add potential impact absorption.

Barber Vintage Festival 2024 at
Motorsports Park in Leeds, Ala.

(April 6, 2024) WOODCLIFF LAKE, N.J.  — BMW Motorrad USA has announced the return of BMW Motorrad Days Americas, as part of the storied Barber Vintage Festival, Oct. 11-13. The first ever BMW Motorrad Days Americas took place last year and helped celebrate the 100 Years history of BMW motorcycles with record attendance at the Barber Vintage Festival.

(February 27, 2024) GENEVA, Switzerland — A leading global design house, Frank Stephenson Design, has revealed its latest design concept, FSD 59, a futuristic motorbike that combines advanced technology, radical design elements, and unparalleled functionality.

Panhead chopper auction
estimate: $200,000 - $400,000

 (February 22, 2024) Propstore, one of the world’s leading film and TV memorabilia companies, has announced its first Entertainment Memorabilia Live Auction of 2024 will be held this March with the items on offer expected to fetch over $8 million. "Captain America" Wyatt's (Peter Fonda) Panhead chopper motorcycle from Dennis Hopper's Easy Rider, is part of the over 1,700 rare and iconic lots due to be sold during Propstore’s Entertainment Memorabilia Live Auction over three days from March 12-14.

Route in northern California
to be revealed on Feb. 17
       
(February 12, 2024) BMW Motorrad USA, in partnership with non-profit organization Backcountry Discovery Routes announces the Northern California expedition film premier of the third BDR route collaboration between the two partners. The CABDR-North is the 13th dual-sport adventure route from BDR, and will feature free GPS tracks, travel resources, and a BDR Motorcycle Map scheduled to accompany the expedition documentary film premiere.
       

(January 23, 2024) MILWAUKEE — Harley-Davidson fans, get ready to rock and ride in Milwaukee this summer. The annual Harley-Davidson Homecoming Festival will be headlined by musical acts Red Hot Chili Peppers, Jelly Roll and HARDY, each performing with other top acts at Veterans Park on the Milwaukee lakefront. Advanced ticket sales for the July 25-28 celebration of music, moto-culture, and the H-D hometown of Milwaukee start on January 18 at HDHomecoming.com/tickets.

2023 ended with strongest sales
results in the company's history

 (January 23, 2024) MUNICH, Germany — In its anniversary year, BMW Motorrad delivered 209,257 motorcycles and scooters to customers, 3.1% more than in the previous year and the highest sales volume in the company's history. The regions of Europe, Asia and Latin America in particular made a significant contribution to BMW Motorrad's record sales volume with record sales figures.

(January 22, 2024) Electric Light Mobility company Ryvid has been on a mission to produce more efficient, lightweight, eco-friendly vehicles since its inception in 2021. After creating a prototype of its first product — the Anthem electric motorcycle — in June 2022, Ryvid delivered the first production version of its affordable, highway-capable electric commuter motorcycle in September 2023 and is now in higher rate production at its new factory facility in San Bernardino, Calif.

World’s largest vintage motorcycle
auction returns January 24-27

(January 18, 2024) Among a record-breaking 2,000 motorcycle consignments slated for the auction block at Mecum Las Vegas Motorcycles 2024 are 30 private collections comprising 500 lots, including 277 to be offered at no reserve. The 33rd annual auction will once again claim title as the world’s largest vintage and antique motorcycle auction when it returns to South Point Hotel & Casino in Las Vegas this Jan. 24-27, and portions of the four live auction days will be broadcast on  MotorTrend+.