(June 21, 2020) MAHWAH, N.J. — Range Rover is celebrating 50 years of pioneering innovation, refinement and all-terrain capability with the introduction of the new Range Rover Fifty. The original luxury SUV has defined the market since June 17, 1970, and, five decades on, the Range Rover has evolved to become a family of desirable and capable luxury vehicles. Its compelling blend of design, refinement and engineering innovation has ensured its place as the benchmark for all luxury SUVs.