(June 14, 2018) Mecum’s June 2018 Vintage and Antique Motorcycle Auction held at the South Point Hotel & Casino in Las Vegas earlier this month saw overall sales totals reach more than $3 million as 271 motorcycles changed hands in just two days.Two prewar cycles tied for the auction’s top sales honors as each sold for $88,000.

(June 11, 2018) TOWNSEND, Tenn. — During a special welcome dinner at the popular Smoky Mountain Crawl rally, American Honda announced that the Monkey and Super Cub C125 ABS models will be made available to U.S. customers for the 2019 model year.

First unveiled in concept form last September at the Tokyo Motor Show, the models are both closely based on iconic motorcycles from Honda's past, and are the latest examples of the company's aptitude for developing pocket-sized motorcycles that capture the fancy of enthusiastic subcultures.

(May 25, 2018) WOODCLIFF LAKE, N.J. — Steve Boydston was heading for the exit at the Chicago Motorcycle Show when his buddy pointed out an opportunity to win a 2018 BMW G 310 R at the BMW Motorrad display.   Postponing the blast of arctic February air he was about to encounter outside the convention center, Steve sauntered over and entered the BMW Motorrad 2017-18 IMS Sweepstakes.  It was his lucky day.

(May 24, 2018) IRVINE, Calif. — During a recent "CRF Collective" unveiling ceremony at Fox Racing headquarters, Honda announced its most far-reaching range of performance off-road models ever, expanding the group by three and significantly improving the four returning models.

Leveraging the brand's unparalleled experience in the manufacture of dirt bikes, Honda's performance off-road lineup now includes CRF machines for riding applications including motocross, closed-course off-road, pure off-road, and even dual sport.

(May 13, 2018) MUNICH, Germany — It is now possible to configure the BMW R 1200 GS and R 1200 GS Adventure even more elegantly and expressively with high-quality and specially matched "Edition Black" original BMW Motorrad accessories. The wide choice of combinations available presents great potential for customization.

(May 4, 2018) WOODCLIFF LAKE, N.J. — BMW Motorrad USA will roll into scenic Lake George, N.Y., with its distinctive demo truck and motorcycle apparel display for Americade, the world’s largest multi-brand motorcycle touring rally, held June 4-9.From June 6-9, BMW Motorrad USA will offer demo rides from Fort William Henry — Americade’s headquarters. 

(April 20, 2018) MILWAUKEE — No cubicle will cage these interns: to celebrate the 115th anniversary of the founding of Harley-Davidson, the company is turning an often-mundane rite of passage, the summer internship, into the experience of a lifetime.

Instead of a key card, eight social media savvy collegians will get the opportunity to learn to ride via Harley-Davidson's Riding Academy.

(March 21, 2018) LOS ANGELES — The Petersen Automotive Museum will open its newest exhibit dedicated to the art of a new generation of motorcycle customizers on Saturday, April 14. Located in the Richard Varner Family Gallery, “Custom Revolution” will gather the works of the most influential and innovative alternative bike builders of the past 10 years in one place for the first time ever.

(March 8, 2018) DAYTONA BEACH, Fla. — J&P Cycles, the world's largest retailer of motorcycle parts and accessories, announced its biggest mobile retail tour ever, including Daytona Bike Week, Sturgis and Harley-Davidson's 115th Anniversary. J&P Cycles anticipates more than 1 million attendees during the nine-stop tour.

The tour is an immersion into motorcycle customization where attendees can touch, test and buy hundreds of new products and top motorcycle design consultants are available to help DIY builders.

(February 23, 2018) WOODCLIFF LAKE, N.J. — Young and old, aspiring and experienced, female and male — everyone has an adventure that they dream of taking someday. To inspire people to seize the moment, BMW Motorrad USA and M&C Saatchi LA have captured the freedom and joy of the open road in the short film The Someday Ride.  It debuted on social and digital channels in January.

Riding two BMW motorcycles, a sister and brother embark on a journey through the winding roads and striking vistas of Southern and Central California, and into the Eastern Sierras.