Mazda launches all-new CX-5 crossover in Los Angeles

(November 16, 2016) LOS ANGELES — Mazda announced today that the all-new 2017 CX-5 will make its world premiere at the Los Angeles Auto Show, open to the public Nov.18-27. With the all-new CX-5 crossover SUV, Mazda has further refined every element of its design and technology to offer new dimensions of driving pleasure. Taking the KODO — Soul of Motion design concept to a new level, the company has honed the car’s beauty, imparting a powerful combination of sophistication and strength.

The all-new CX-5 will launch as a 2017 model in the U.S.

The slogan for development of the all-new CX-5 was “an SUV all customers will enjoy,” and Mazda aimed to add a new dimension by offering driving pleasure that everyone on board can enjoy — not just the driver.

The model is engineered in line with human sensibilities to deliver responsive performance that conforms to the driver’s expectations. It also prioritizes passenger comfort, with a quiet cabin and pleasant ride feel, and adopts G-Vectoring Control, the first of the SKYACTIV-VEHICLE DYNAMICS vehicle motion control technologies.

Designed under the KODO—Soul of Motion design theme, the exterior is both bold and sensual, and the interior has been crafted to give occupants a pleasant feeling. The body color lineup includes the newly developed Soul Red Crystal, which highlights the beauty and quality of Mazda’s KODO designs.

The powertrain lineup comprises the SKYACTIV-G 2.0 and 2.5 gasoline, and SKYACTIV-D 2.2 diesel engines. All three options offer powerful, linear driving performance and outstanding environmental performance.

Launched in 2012, the CX-5 was the first new-generation model featuring SKYACTIV technology and KODO design. It has since grown into a core model that is sold in over 120 countries and accounts for approximately one quarter of Mazda’s global sales volume. It has won around 90 awards worldwide, including 2012-2013 Japan Car of the Year.

By providing driving pleasure to everybody who drives or rides in one of its vehicles, Mazda aims to enrich people’s lives and become a brand with which customers feel an emotional connection.

Starting with a simple yet honed form free of non-essential elements, as is common in traditional Japanese crafts, the development team adopted "Refined Toughness’ as the keyword upon which “mature physique”, “elegant form," and “fine fit and finish” serve as the three pillars of the exterior and interior design.

Efforts focused on creating a bold, tough look that further enhances the distinct personality and dynamic air of the previous model. An expression of one pure motion running from the front to the rear of the body helps convey a sense of agile acceleration and speed. With a physique that emphasizes its stance and look of forward momentum, a simple form that beautifully reflects shadows and highlights, and deeply chiseled design details throughout, the new CX-5 realizes a bold exterior design with a seductive charm.

    • A lower center of gravity and 10mm wider front and rear tread give the new CX-5 proportions that convey a more powerful stance, as if the car is firmly gripping the road. The A-pillars were repositioned approximately 35mm rearward compared to the previous model, and the relative positions of the front axle and A-pillars optimized. A single expression of powerful motion runs the length of the body’s side and culminates at the rear with a trapezoidal shape that extends from the liftgate out toward each rear tire. The result is a powerful physique that appears from any angle to be firmly planted over the tires.

    • Strengthening the low, wide expression of the evolved Mazda family face are thinner, lower-placed headlamps and a signature wing that emphasizes the breadth by spreading across the face with tips that extend below the headlamps. The mesh section of the front grille adopts a detailed three-dimensional pattern. This combines with the sculpted signature wing to add depth and a bolder expression that heightens the sporty look of the front face.

    • Beautiful reflections appear where the body surface changes shape as it sweeps from the front to the rear. Concerted efforts to adjust every detail of the positioning and characteristics of the peaks, as well as the changes and motion in the highlights and reflections, create an elegant expression of transitioning light.

    • Mazda’s new Soul Red Crystal body color heightens the appeal of this effect. Further evolving the characteristics of Soul Red, a vivid body color that already combined bright highlights and pure depth to instill a strong impression of emotionally charged energy, Soul Red Crystal realizes a fresher, even more stunning level of transparency.