August 2016

Subaru puts safety first — New TV spots reinforce brand's commitment

(August 30, 2016) Subaru of America has launched two new television spots that explore both the brand’s commitment to safety and the continued trust in Subaru vehicles from parents everywhere. The new spots, “Take The Subaru” and “I’m Sorry,” reinforce the automaker’s ongoing promise to help keep current and future Subaru drivers out of harm’s way.

2017 GMC Canyon gets revised V-6, 8-speed transmission, off-road model

(August 30, 2016) DETROIT — Building on the momentum of an 18-percent sales increase so far this year, GMC has announced a broader 2017 GMC Canyon lineup led by the new, range-topping Canyon Denali and new, off-road-inspired All Terrain X. Like all GMC Denali models, the new Canyon Denali is distinguished by chrome exterior details and unique wheels, along with exclusive interior trim and content. It also features a new 3.6L V-6 engine that’s paired with a segment-first eight-speed automatic transmission.

FCA Sterling Stamping Plant celebrates launch of thee new presses

(August 29, 2016) STERLING HEIGHTS, Mich. — The FCA US Sterling Stamping Plant celebrated the production launch of three new stamping presses during an event last week attended by FCA CEO Sergio Marchionne and about 700 plant employees.

Toyota opens new Lexus parts distribution center in Atlanta

(August 29, 2016) ATLANTA — Toyota Motor Sales announced that it has officially opened a new parts distribution center (PDC) in Lithia Springs, Ga. The new Atlanta PDC will employ up to 30 employees in 107,000 square feet of space.

Stocking approximately 43,000 Lexus parts, the facility will serve 27 Lexus dealers in the Southeast, primarily in Atlanta, as well as a five state area that includes Georgia, North Carolina, South Carolina, Alabama, and Tennessee.

Ohio man restores Jeepster bought as a teen

By Mike Driehorst
Fiat Chrysler Automobiles

(August 28, 2016) Do you have the patience to take apart, restore and clean nearly every piece and component of a car? If you’re a machinist, a machinist like Ed Masuga of suburban Akron, Ohio, you do.

As a teenager in 1950, Ed Masuga, now 83, bought a used 1948 Jeepster from his brother-in-law, Dan. As his daily driver, he drove it around his hometown of Akron for several years, going back and forth to school, hanging out with friends, later going to his job at Goodyear and courting the future Mrs. Masuga.

Two Audis and a VW — Which to choose?

By Christopher A. Sawyer
The Virtu
al Driver

(August 28, 2016) These are two Audis I love. Which is a little funny when you consider that one is a VW Golf hatchback reconstituted as a four-door sedan, and which hews more closely to the Audi ethos than many of the brand’s higher priced offerings. But is it better than the Golf on which it is
based? Let’s find out.

$50 million sales recorded at Mecum's Monterey auction

(August 27, 2016) Overall sales totals reached $50 million at the 2016 Mecum Daytime Auction in Monterey, Calif., with strong individual sales topped by several cars that reached or exceeded the million-dollar mark. Headlined this year by three vehicles that hammered at $4.7 million, $4.4 million and $3 million, respectively, the Mecum Daytime Auction hosted a total of 704 high-end classic and collector cars, all of which crossed the Mecum auction block Aug. 18-20.

Atlanta to hold first-ever metropolitan area Concours d'Elegance

(August 27, 2016) ATLANTA — For the first time, a Concours competition and celebration of some of the world's most beautiful automobiles will be held in a major metropolitan area that boasts more than 7 million in population.The Atlanta Concours d'Elegance, scheduled for Oct. 8-9 at Château Élan Winery & Resort, will host more than 170 vintage, classic and innovatively designed vehicle entries including several multi-million dollar cars and prior show winners with values confirmed by honorary head judge and co-host of Velocity Channel "What's My Car Worth," Keith Martin.