(September 6, 2019) FRANKFURT, Germany —  Audi is bringing two world debuts and an array of show firsts to Frankfurt next week. Audi is using the International Motor Show (IAA) to showcase a collection of new products, both in the e-mobility area and from its range of conventionally powered models.

The Audi AI:TRAIL concept car will be unveiled Sept. 10, the vision of a future electrically powered off-roader. Another model making its first appearance will be the new Audi RS 7 Sportback, with which Audi Sport GmbH is expanding its portfolio of high-performance automobiles.

In the shape of the e-tron FE06, Audi’s Formula E racing car can be admired for the first time in its new technical configuration and with its new design.

Audi’s presence at the IAA 2019 impressively underlines the scale of its current model initiative. More than half of the 26 cars at the Audi stand in Hall 3 are making their first ever appearance before a show audience. Hildegard Wortmann, member of the Audi Board of Management for Sales and Marketing said, “We are treating visitors to a stunning display of products: Over half of the models on our stand are being presented to a show audience for the very first time. We are putting the youngest product portfolio of any premium player onto the market.”

The Audi A4 and Audi Q7 in the now-comprehensively upgraded version, A1 city carver, Q3 Sportback and also the Audi RS 6 Avant are some of the highlights in the brand’s product portfolio. They will be on show in Frankfurt until Sept. 22.