(November 21, 2015) CHERRY HILL, N.J. — Subaru’s highly praised Launch Control Series collected two  2015 W3 Awards, which recognizes creative excellence on the web. Episode 3.1- Engineering a Revolution won a Gold Award for Branded Content: Business to Consumer, while the entire Subaru Launch Control series claimed a Silver Award for Online Video: Web Series.

Now in its third season, Subaru Launch Control is a behind-the-scenes, unfiltered view into Subaru motorsports activities that has produced over 15 million views online.

“It took a bit of courage from our motorsports program to show both the triumphs and troubles we face in competition; but we learned quickly our fans found a deep appreciation for our will to persevere through any challenge,” explained Subaru Motorsports Marketing Manager Rob Weir. “We’re very proud to be recognized by W3 and thank our media partner Formula Photographic for producing the series with exceptional content and quality.”   

“Audiences appreciate genuine stories,” says Warwick Patterson, Launch Control producer, “Racing is a roller coaster of emotions, and by allowing us the freedom to tell the full story of Subaru Rally Team USA, they’ve strengthened the bond with their fans and created new enthusiasts.


About the W³ Awards

The W³ Awards honors creative excellence on the web, and recognizes the people behind award winning sites, marketing programs, social content, mobile site/apps and online video. In honoring the best of the Web, the W³ Awards is the first major web competition to be accessible to the biggest agencies, the smallest firms, and everyone in between.