Small but wicked — Fiat 500 Abarth introduced to U.S.

(November 19, 2011) AUBURN HILLS, Mich. — Faithful to the “small but wicked” saying coined for Karl Abarth’s cars in the 1960s, the new 2012 Fiat 500 Abarth arrives to America with the racing traditions that have made it a success on European roadways and racetracks — world-class performance and precision, purposeful and aggressive styling, high power-to-weight ratio and limited-production volume.



“Bringing the 2012 Fiat 500 Abarth to the U.S. enables us to reach out to driving enthusiasts who want Italian performance at an attainable price,” said Olivier Francois, head of Fiat brand and Chief Marketing Officer. “With its lightweight, track-tuned handling and purpose-built design, the Fiat 500 Abarth brings to life the legendary racing heritage of the brand and becomes the Italian high-performance car for everyday driving.”

With its all-new 1.4-liter MultiAir Turbo engine making 160 horsepower and 170 pound-feet of torque, Abarth-tuned suspension and brake systems, race-inspired design, and technology features not traditionally included on a small car, the new 2012 Fiat 500 Abarth unleashes the brand’s legendary performance heritage to American streets.

Building on the excitement of the new 2012 Fiat 500 (Cinquecento), the new Fiat 500 Abarth is designed for track-day enthusiasts and driving purists who want the ultimate high-performance small car with the pedigree of an exclusive Italian exotic, Chrysler proclaims.