(May 11, 2010) The Ram Truck Brand, in partnership with the Zac Brown Band, kicked off “Letters for Lyrics,” a national letter-writing campaign targeted to U.S. soldiers over the weekend. The goal for the Ram Truck Brand and Zac Brown Band is to send 1 million letters to U.S. troops deployed around the world.

Grammy-award winning artist Zac Brown and Ram
Truck Brand CEO Fred Diaz at a Letters for Lyrics
kickoff event at a Marietta, Ga., dealership.

In exchange for writing a letter to a U.S. soldier, participants will receive a special compilation CD titled, “Breaking Southern Ground.” This exclusive CD features three all-new songs from Zac Brown Band, as well as music from artists signed to Zac Brown’s label, Southern Ground Records – Sonia Leigh, Nic Cowan and Levi Lowrey.

“The Ram Truck Brand is grateful for the commitment and courage that U.S. soldiers give to this country each day,” said Fred Diaz, President and CEO – Ram Truck Brand, Chrysler Group LLC. “Our company has been steadfast in its support of America's armed services; we know these letters will help brighten a soldier’s day. We encourage our employees, suppliers and our customers to visit a local Ram Truck dealership to write or drop off a letter for these soldiers who protect our right to freedom.”

Letters will be collected at Zac Brown Band concerts and all U.S. Ram Truck dealerships. People interested in writing a letter can visit any Ram Truck dealership where special “Letters for Lyrics” stationery will be provided.