(September 26, 2011) IRVINE, Calif. — Kia today announced pricing for the all-new and completely redesigned 2012 Rio 5-door subcompact hatchback beginning at $13,600, while the Rio 5-door A/T starts at $14,700 — both lower than the previous generation. Prices do not include $750 destination charge.



The top-of-the-line, sporty SX trim starts under $18,000 and offers numerous consumer-friendly and upscale features, including 17-inch alloy wheels and LED headlamp and tail light accents, a sport-tuned suspension with larger front brakes, projection headlamps, twin chrome exhaust tips, fog lamps, as well as standard UVO powered by Microsoft, voice-activated infotainment system (expected to be available this fall) with a 4.3-inch color touch screen and rear camera display.

With an emphasis on being eco-friendly as well as staying on top of cutting-edge technology, the all-new Rio is the first vehicle to offer ISG technology outside of the hybrid and luxury segments, which helps to improve fuel economy by turning the engine off when the vehicle is not in motion — such as at a stop light or in traffic— and automatically restarting when the driver releases the brake pedal (expected to be available at the beginning of 2012). 

Equipped with a 1.6-liter GDI four-cylinder engine with the option of either a six-speed manual transmission or six-speed automatic, the 2012 Rio is one of only two vehicles in the segment to offer a GDI engine, providing an inviting combination of power and fuel efficiency and achieving 138 horsepower while maintaining a fuel economy rating of 30/40 miles per gallon.