Kia completes historic year with U.S. sales record

(January 14, 2013) DETROIT — Over the course of the last several years, the Kia brand has matured and grown dramatically in the U.S. market while capturing the attention of a wide variety of consumers, and no other year in Kia Motors America's history has been as successful as 2012 with the company reaching an all-time high sales total of 557,599 units. 

On the way to a 14.9-percent increase in year-over-year sales and 18th straight year of increased market share — finishing at an all-time high of 3.85 percent — Kia sold its four millionth vehicle in the U.S. in 2012 and received more awards and accolades than any time in the brand's history in the market.

Kia's standing as one of the fastest growing car companies in the U.S. can be attributed to a comprehensive line of stylish and fun-to-drive vehicles — including the all-new 2014 Forte and redesigned Sorento scheduled to go on sale in the first quarter of 2013 — as well as several high-profile brand initiatives and the continued success of Kia Motors Manufacturing Georgia (KMMG), which is responsible for the creation of more than 11,000 direct and supplier jobs. 

From large-scale marketing activities and road racing victories to the formation of charitable partnerships with DonorsChoose.org and DC Entertainment, 2012 was an historic year for the Kia brand, which continues its dramatic transformation.

"Kia is a completely different company from what it was just three years ago, and 2012 will go down as a milestone year that demonstrated the power of our brand transformation, which began with the arrival of the Soul in 2009," said Byung Mo Ahn, group president and CEO of KMA and KMMG. 

"As Kia continues to grow and strengthen the brand, we remain committed to advancing value to new levels of sophistication by introducing vehicles with world-class design, technology and amenities."