(February 22, 2024) Carmaker INEOS has chosen the Port of Brunswick, Ga., to deliver its new Grenadier off-road SUV to markets across the U.S. Southeast. Presently, 19 dealers across the country are slated to handle the high-end SUV, which INEOS describes as purpose-built for consumers who are passionate about off-roading.

Southern U.S. sales locations include Atlanta; Ft. Lauderdale and St. Petersburg, Fla.; Houston and Dallas, Texas; and High Point, N.C.

 “We are happy to welcome INEOS and the Grenadier to Georgia,” said Griff Lynch, president and CEO of the Georgia Ports Authority. “Brunswick’s central location and superior connectivity, combined with the ease of doing business in Georgia, make it the perfect gateway for the U.S. launch of this exciting new vehicle.”


 
INEOS is a global chemical company with 36 businesses at 194 sites in 29 countries throughout the world. Its consumer brands also include INEOS Hygienics and British fashion label Belstaff. The Grenadier is the company’s first foray into auto manufacturing.
 
The company joins two dozen other auto manufacturers at Colonel’s Island. The 1,700-acre terminal provides immediate access to Interstate 95, and from there, I-10 and I-16.
 
“We have selected the Port of Brunswick as our strategic gateway to the East Coast to cover customer volume along the major cities across the region. Brunswick represents our tactical and geographical preferred location to cover our sales distribution network,” said Gabriel Pernia, planning and logistics director at INEOS Automotive Americas.

“The port provides an extensive capacity for vehicle storage, processing and maritime cargo which helps to minimize total transit time and improve customer order deliveries.”
 
Assembled in France, the vehicles will be shipped from Belgium to global markets including the U.S., Australia, Europe and South Africa. Starting in the first quarter of 2024, INEOS plans to enter the Canadian market and, by midyear, Mexico. Wallenius Wilhelmsen Logistics is handling freight forwarding for INEOS.

The backbone of the Grenadier is a full box-section ladder frame chassis, with heavy-duty solid beam axles, a two-speed transfer case and up to three locking differentials. It is powered by a choice of BMW 3.0-liter turbo-charged inline six-cylinder gas or diesel engines (gas only for North America), which have been extensively revised and recalibrated for this application. The gas engine makes 282 horsepower and 332 pound-feet of torque.

The Grenadier in the U.S. is expected to start just over $73,000 for the base station wagon. Two higher models will start just over $80,000.