(October 5, 2010) BANGKOK, Thailand  — Led by exceptional demand for the all-new Ford Fiesta, Ford Thailand announced overall September sales that more than doubled from the same month a year ago, rising an impressive 114 percent to 1,520 units.

The September sales total marked Ford Thailand’s best monthly performance since December 2007.
 
The new Fiesta has certainly lived up to its pre-launch buzz, finishing its first full month of availability in Thailand with sales of 838 units, and a total of nearly 3,500 orders. More than 65 percent of Thai customers to date have chosen the fully-equipped 1.6L Fiesta Sport model, reflecting a global trend among Fiesta buyers for high levels of features and options.
 
“We are absolutely delighted at the initial response to Fiesta, and are incredibly proud to have launched this exciting vehicle that truly has the Thai market buzzing. It’s clear that Thai consumers appreciate the Fiesta’s class-leading combination of design, safety, quality, fuel efficiency and cool technology,” said Saroj Kiatfuengfoo, senior vice president, Ford Thailand.
 
Ford’s strong September sales were also driven by solid monthly performances of Ford Focus and Ford Everest, whose sales increased 175 percent and 16 percent versus the same month last year.