(February 19, 2019) GENEVA — Since 1919, Citroën’s history has always reflected each era, with non-conformist and revolutionary vehicles that have become icons in the hearts of motorists. At the 2019 Geneva Motor Show in March, the Citroën brand is re-inventing itself again, by unveiling its uninhibited take on an urban mobility "object."

Just as the 2CV made freedom of movement broadly accessible last century, Ami One Concept all-electric vehicle frees up urban mobility for everyone with its unique and popular character advocating a new experience.

Citroën’s vision of urban mobility is part of a 100% digitalized and personalized customer journey focused on seamless freedom of use.

With this new and unique urban mobility object — a new field of exploration for Citroën as part of its future energy transition program — the brand is aiming to free up individual mobility in the city. Citroën designed Ami One Concept as an alternative to public transport (bus, train etc.) and other modes of transport such as bikes and electric scooters.

An ultra-compact 8.2-foot long two-seater concept vehicle bringing occupants impressive agility in urban environments, Ami One Concept also conveys robustness through its body styling. The enclosed cabin protects occupants in bad weather. The architecture and design — both informed by the object’s function and usage — enable users to explore a new driving experience within the city. Ami One Concept is for urban customers, with or without a driving license, who share Citroën’s love for the freedom of movement.

Faithful to the brand signature “Inspired by You” and being 100% connected, Ami One Concept is based on a 100% digital ecosystem. It offers an innovative "on demand" customer experience at every step in the process (online presentation, test drive request, service configuration, reservation and delivery), and enables customers to easily choose the period of use most suited to their needs. The digital experience continues with a special mobile app for managing the vehicle and journeys.

A connected object designed for greater freedom in the city, Ami One Concept takes things further by proposing new alternatives for usage. Citroën is making its customers’ lives easier in terms of mobility access by offering, via digital media, several options spanning car-sharing, rental and purchase.

The aim is to fulfill customer’s travel needs by addressing all the ways in which they use mobility services (occasionally or regularly, with family or friends, individually or shared) offering complete peace of mind. Customers can access Ami One Concept for a minimum of five minutes and adjust their usage at any time to several hours, with no commitment.

The options can be customized to each person’s mobility requirements and meet their needs whether it is for five minutes, five hours or five days of use – as well as over longer periods with rental offers for five months or long-term leasing arrangements for five years.

    Five minutes or five hours: The mobility object is made available at a given location for a given period of time through a car-sharing offer operated by the Free2Move brand. Using the app dedicated to new forms of mobility, customers can choose their Ami One Concept in just a few clicks.

    Five days: The mobility object is available in the form of an easy-access, short-term rental offer. The customer simply reserves the vehicle online at Citroën’s Rent&Smile website.

    Five months: Commitment-free access for a shorter period of time than "conventional" ownership.

    Five years: The mobility object is also available as part of a five-year, long-term leasing option with battery, maintenance and parking included in the monthly payment. With the online purchasing journey, customers can choose the delivery location, be it at their home or the closest Citroën point of sale.

To support this innovative customer experience, Citroën has created “Ami One Counters.” These digitalized spaces preview what could become an automatic distributor for Ami One Concept in city centers. Customers can access information on the product and the possible access options (from five minutes to five years), and book a test drive in the mobility object. The counters could also be rolled out in other venues, including shopping centers.

Once the urban mobility object is in the driver’s possession, the mobile app delivers a special dialogue with Ami One Concept. Drivers can freely, and at any time, manage the settings of the on-board apps and extend their customer experience via the smartphone. They can access information remotely (electricity consumption, battery charge etc.) as well as a range of services via Free2Move that make city driving easier (parking space search, geolocation etc.).

For greater ease of use and safety, the app is voice controlled. Drivers can ask to be guided to the closest charging station or reserve a parking space with complete ease. The app notably relies on Free2Move Services, which simplify the customer’s trip by using geolocation to find a car park and parking space, and offering electronic payments. In fact, two apps developed for electric models are of particular interest for customers.

Creating a new form of mobility, and responding to current and future environmental issues, Ami One Concept is fully in step with societal changes in the city. Ami One Concept is an all-electric vehicle able to access all areas of the city while respecting the environment and offering low usage costs.

Perfectly suited to city life, Ami One Concept reaches a top speed of 28 mph with zero CO2 emissions. With a range of 62 miles, Ami One Concept can make numerous city trips, be they for one-off meetings or daily commutes. The lithium-ion battery, stored flat under the floor, is easily charged with an electric cable. Plugged into a public station or a Wallbox, a complete charge takes just two hours. Ami One Concept can also be plugged into a standard socket at home using an extension cable.