(April 3, 2012) NEW YORK — Cadillac introduces technology and design enhancements to the SRX luxury crossover SUV this week at the New York International Auto Show. Among the new features for 2013 is CUE, the in-vehicle user experience that incorporates touch-screen controls similar to the most popular mobile devices.

The 2013 SRX’s enhanced technology also contributes to safety, with Cadillac’s new Driver Awareness and Driver Assist technology packages. Their features include Rear Cross Traffic Alert, Cadillac’s Safety Alert Seat technology, Automatic Front and Rear Braking, Adaptive Cruise Control and more, using radar and other technologies to help avoid collisions.

Interior and exterior design updates further distinguish the 2013 SRX, while active noise cancelation technology helps provide a quieter driving experience. It goes on sale this fall.

“The 2013 SRX illustrates the Cadillac philosophy of never leaving well enough alone,” said Don Butler, vice president of marketing for Cadillac. “The enhancements for the SRX — including CUE — are examples of how we’re developing advanced technologies and pushing them consistently through the Cadillac portfolio. They are also some of the key elements of the all-new XTS luxury sedan and ATS compact sedan, which will expand the Cadillac portfolio this summer.”

Since its redesign in 2009, the SRX has established a strong visual signature for Cadillac in the luxury crossover segment. The 2013 SRX refines that appearance with a new design for the front upper and lower grilles that conveys greater depth and the brand’s attention to detail. The front fender vents are new and incorporate LED light pipes.

Three new exterior colors are offered: Evolution Green Metallic, Glacier Blue Metallic and Silver Coast Metallic. Also new is the SRX’s range of 20-inch wheel designs, including new chrome and polished aluminum wheels for the Performance and Premium Collections – the top two option packages.

The SRX is offered in FWD and Advanced AWD models, each powered by a 3.6L Direct Injection V-6 that was added for 2012. It is rated an SAE-certified 308 horsepower and 265 lb.-ft. of torque.

Cadillac CUE (Cadillac User Experience) is standard on the 2013 SRX. It is the brand’s new design and technical breakthrough for intuitive in-vehicle control and connectivity.

CUE pairs entertainment and information data from up to 10 Bluetooth-enabled mobile devices, USBs, SD cards and MP3 players with a vehicle infotainment system that reduces complexity through customized information, voice commands and fewer buttons and larger icons. The comprehensive, in-vehicle experience is designed to be unique for each consumer, from the “simple user” to the fully connected “super user.”

The heart of CUE is the eight-inch LCD multi-touch sensitive screen with proximity sensing and haptic feedback that is seamlessly integrated in the top of the central instrument panel. It displays CUE’s home page, which resembles a smart phone’s screen, with large, easy-to-target icons that execute commands. Capacitive technology on the screen and faceplate enables consumers to use the same “swipe,” “pinch” or “spread” gestures common to most popular smartphones and tablets.

A motorized faceplate for the system reveals a concealed storage area for smartphones or other mobile devices and includes an illuminated USB port.

SRX is the latest to incorporate Cadillac’s “control and alert” strategy that employs advanced technologies – including radar, cameras and ultrasonic sensors – to help prevent crashes. The safety features are part of Cadillac’s new Driver Awareness and Driver Assist technology packages.

The advanced technologies bolster driver vision and awareness of road hazards, intervening to help the driver avert potential collisions. In some cases, Cadillac’s crash-avoidance systems will act without the driver, such as automatic braking, which activates based on information indicating potential hazards.

Radar-based adaptive cruise control and front and rear automatic braking are available. Front and rear automatic braking relies on short-range radar technology and ultrasonic sensors to help the driver prevent front and rear low-speed collisions via a progression of alerts that extend to complete braking, if necessary.