Bronco celebrates 55 years with all-new adventure concepts
(August 15, 2020) HOLLY, Mich. — In honor of Bronco’s 55th birthday, Ford celebrates the unprecedented response to the all-new Bronco and Bronco Sport rugged SUV models with the reveal of five new adventure concepts showcasing factory-backed accessories that make personalization easier and more affordable. Bronco, Ford’s new outdoor brand, also announces the first Bronco Off-Roadeo location and a return to Baja 1000.