(March 9, 2023) WOODCLIFF LAKE, N.J.  — BMW has revealed the next stage of development of BMW iDrive. A new home screen with clearly arranged functions offers greater ease of use on the BMW Curved Display. The system’s QuickSelect concept brings an improved menu structure that takes its design inspiration from consumer electronic devices. The new BMW iDrive plays a critical role in delivering a focused, assured driving experience by showing the right information in the right place. The new BMW iDrive system will be gradually introduced in current models over the course of 2023.

“Today, BMW iDrive is more than just a control and operating system – it’s a digital world of experience allowing human and car to interact with one another and exchange information,” remarks Stephan Durach, senior vice president BMW Group Connected Company Development.

“As we said at the Consumer Electronics Show in Las Vegas in January 2023, we are continuously enhancing the associated user experience based on the latest available technology.” This translates into a broader offering of digital content for information and entertainment, shorter function update cycles, better information on charging points for electric vehicles and improved access to a host of specific online services.



With its new graphic interface and optimized menu structure, BMW iDrive will focus squarely on interaction via the touchscreen and natural language. The BMW Curved Display will continue to serve as the point of interaction for the multi-sensory BMW iDrive experience.

The new zero-layer principle means that all relevant functions and information are shown on a single level, making it possible to select a desired function without first having to enter a submenu. Instead, live widgets appear in a vertical arrangement on the driver’s side of the user interface. These icons can be selected with a swipe of a finger and may be configured individually. The QuickSelect functionality makes it possible to directly select entertainment programs, contact lists and vehicle settings, start interaction with the BMW Intelligent Personal Assistant, or activate other menu options, all by touch. And once the relevant settings have been chosen, a quick tap on the home icon at the lower edge of the display is all it takes to return to the home screen.

The operating concept for the new BMW iDrive therefore aligns with user habits established with today’s consumer electronics devices. The new, flat menu structure makes activating functions and settings much faster and simpler. At the same time, the system goes a long way towards enriching the driving experience in a BMW. The digital content is – just like the hardware, in the form of the BMW Curved Display – designed to enhance the driver focus for which BMW is renowned. BMW iDrive provides the right information in the right place at the right time.

To ensure intuitive interaction while driving, the graphic interface and menu structure feature a layout developed by BMW Group Design that is both consistent and characteristic of the brand. As a result, customers can enjoy a signature BMW user experience at all times.

The new BMW iDrive with QuickSelect is a further development of the BMW Operating System 8 fitted in current BMW models with BMW Curved Display, and is based on the latest-generation infotainment head units, which is also responsible for graphic processing.