(February 5, 2011) Audi on Tuesday reported January U.S. sales of 7,812 Audi cars and SUVs, which accounted for a 20 percent overall increase from January 2010. The previous January sales record for Audi in the U.S. was the 6,510 vehicles sold in 2010.

The strong January 2011 results followed the best year that the luxury brand has seen in the U.S. as sales surpassed 100,000 for the first time to finish the full year at 101,629 vehicles. The 8.6 percent share that Audi held in overall U.S. imported luxury vehicle sales at the end of 2010 also set a record for the brand.

Audi models have already earned significant awards in the U.S., including the Edmunds.com Technology Breakthrough Award to the 2011 Audi A8, four category winners in the Strategic Vision 2010 Total Value Index and the EyesOn Design “Best Production Vehicle” awarded to the Audi A6, which is scheduled to arrive this fall.

Audi recorded year-over-year sales increases exceeding 50 percent with five of its models in January: the Audi A3, Audi A8, Audi Q5, Audi Q7 and the Audi R8.

Audi A3 January
sales up 52.8 percent

Sales of the 2011 Audi A8 flagship model, introduced in late November, jumped 765.4 percwnr from a year earlier as consumers continue to respond favorably to the most technologically advanced vehicle Audi has ever produced.

Audi A3 sales climbed 52.8 percent from a year earlier as consumers continued to demand the Audi A3 TDI clean diesel model, the 2010 Green Car of the Year. Audi Q5 crossover sales continued to show the strong momentum built throughout 2010 by posting a 50.9 percent gain. The Audi Q7 full-size luxury crossover sales also showed a nearly 60 percent rise from January 2010.