(February 22, 2016) Kia Motors today announced pricing for the all-new 2017 Sportage CUV. Offered in three trim levels — LX, EX, and SX Turbo — the all-new Sportage starts at $22,990 for the FWD LX. Kia says the fourth-generation Sportage, Kia's longest running nameplate, comes to market with a starting price that is lower than any competitor equipped with a powertrain comparable to Sportage's updated 2.4-liter engine and six-speed automatic.

"In 2015, the final year of production for the outgoing Sportage model, sales were up 25 percent, which speaks to the appeal and staying power of that vehicle, and with our aggressive pricing strategy for the all-new 2017 model, we're looking to continue that momentum," said Michael Sprague, chief operating officer and EVP, KMA.

"In a segment that's primarily known for utility, we see the Sportage as a very compelling offer to those looking for stand-out design, intelligent packaging and engaging driving dynamics."

The $22,990 FWD 2017 Sportage LX comes standard with numerous of design, technology, and convenience features including LED Daytime Running Lights, 17-inch alloy wheels, rear spoiler, chrome window surround, rear privacy glass, 5-inch touchscreen with Rear Camera Display , Bluetooth, 3.5-inch LCD cluster, keyless entry system, auto-on/off dual projector headlights, and Drive Mode Select (DMS), which allows the driver to choose among Normal, Eco, and Sport. Also standard is a 181-hp GDI four cylinder engine combined with a six-speed automatic transmission.

The available $1,100 LX Popular Package adds heated front seats and heated outside mirrors, a 10-way power driver seat with power lumbar support, upgraded tricot cloth seats with YES Essentials fabric technology and roof rails. A $900 LX Cool and Connected Package adds dual-zone auto climate control with auto defog and an all-new UVO 7-inch touchscreen featuring Android Auto and Apple CarPlay\ when powered by a compatible smartphone.

As the performance flagship, the fully-loaded $32,500 Sportage SX Turbo refrains from option packages and comes standard with a 240-horsepower 2.0-liter turbocharged engine.

A Magna Dynamax intelligent AWD system is available on any trim for $1,500 and features a 50/50 locking center differential and torque vectoring. Every AWD model features a front fascia with steeper approach angle for enhanced capability.