November 2014

Ford F-150 named Kelley Blue Book's 'Overall Best Buy' for 2015

(November 17, 2014) IRVINE, Calif. — Kelley Blue Book today announceD the winners of the 2015 Kelley Blue Book Best Buy Awards, honoring the top new model year vehicle choices available in the U.S. market. The 2015 Ford F-150 was named Kelley Blue Book's Overall Best Buy of 2015, alongside Best Buy Award winners in 12 major vehicle categories.

2015 Hyundai Sonata wins midsize sedan challenge

(November 17, 2014) CHICAGO —, USA Today and MotorWeek  have named the 2015 Hyundai Sonata the winner of its annual Midsize Sedan Challenge. The Challenge put 10 of the most popular midsize sedans against each other in a series of expert and car shopper testing to determine which was the overall best-in-class.

In addition to the 2015 Hyundai Sonata, competitors included the 2015 Chevrolet Malibu, 2015 Chrysler 200, 2015 Ford Fusion, 2015 Honda Accord, 2015 Mazda6, 2015 Nissan Altima, 2015 Subaru Legacy, 2015 Toyota Camry and the 2015 Volkswagen Passat.

Mercedes-Benz, Mini rank highest in J.D. Power sales satisfaction study

(November 14, 2014) WESTLAKE VILLAGE, Calif. — Mercedes-Benz ranked highest in sales satisfaction among all brands and led the luxury ranking, with a score of 761. The German company also improved the most — 33 points — from 2013 in the J.D. Power 2014 U.S. Sales Satisfaction Index (SSI) Study released today. 

Automakers' privacy principles offer little protection, watchdog group says

(November 14, 2014) SANTA MONICA, Calif. — Consumer Privacy Protection Principles just released by two automakers' trade associations do little to protect consumers' sensitive data that is increasingly collected by modern cars and trucks, Consumer Watchdog said today.

Survey finds falling gas prices may boost holiday spending

(November 12, 2014) ALEXANDRIA, Va. — Declining gas prices may increase holiday spending this year — especially among men and those ages 18-34, according to a new national survey measuring consumer optimism.

For the first time in two years, a majority of men (51%) are optimistic about the economy and an even greater percentage of younger consumers (56%) are optimistic — and both groups say that they are more likely to increase their spending this holiday season.

J.D. Power: Customers paying more, waiting longer for rental car

(November 11, 2014) WESTLAKE VILLAGE, Calif. — Higher costs and longer waiting times have leveled off the upward trend in rental car satisfaction the industry has experienced since 2009, according to the J.D. Power 2014 North America Rental Car Satisfaction Study released today.

Now in its 19th year, the study measures overall customer satisfaction with rental cars at airport locations by examining six factors (listed in order of importance): cost and fees; pick-up process; return process; rental car; shuttle bus/van; and reservation process.

Are you and your car ready for the next polar vortex?

(November 11, 2014) BLOOMINGTON, Ill. — Last year showed us that winter weather can come sooner, end later, and hit unsuspecting parts of the country. That could mean heavy snows, dangerous ice and some altogether rough driving conditions. It could also mean unforeseen time stuck in your car. State Farm wants to help drivers prepare themselves and their cars for the unexpected…especially for the next polar vortex.

2015 VW Golf family wins Green Car Reports' 'Best Car to Buy' award

(November 10, 2014) HERNDON, Va. — Volkswagen announced today that Green Car Reports, an online consumer resource for eco-friendly and fuel-efficient vehicles, has named the 2015 Volkswagen Golf range as its “Best Car to Buy 2015.” The versatile Golf lineup, comprised of fuel-efficient TDI Clean Diesel and TS models as well as the all-electric e-Golf, bested four other finalists.

Are you compulsive about texting & driving? Survey says you could be

(November 6, 2014) DALLAS — If the ring, beep or buzz of your cell phone triggers an intense urge to respond, and you find yourself reaching for the phone — even when you're driving — you're not alone.

A new survey commissioned by AT&T and Dr. David Greenfield, founder of The Center for Internet and Technology Addiction and Assistant Clinical Professor of Psychiatry at The University of Connecticut School of Medicine, found that twice as many people as self-reported cell phone addiction are showing compulsive phone behaviors with three-in-four people admitting to at least glancing at their phones while behind the wheel.

Research shows Mercedes-Benz leads in luxury-car advertising

(November 5, 2014) RHINEBECK, N.Y. — Phoenix Marketing International, a global marketing services firm, today released data confirming that in the world of luxury car advertising, Mercedes Benz leads the pack.

The data is part of PMI’s Auto Audit, an industry leading diagnostic model that goes beyond ad awareness and recall measures to help marketers understand how their creative executions drive consumer response.