(February 17, 2013) AUBURN HILLS, Mich. — The votes are in and the Ram Truck and Jeep brands have secured the first- and fourth-place spots in YouTube's Ad Blitz 2013 contest. Both the Jeep and Ram Truck brands leveraged the visibility of Super Bowl XLVII to launch two initiatives encouraging citizens to support two key strongholds of American society — our troops and our farmers.

The new Ram Truck spot, "Farmer," was inspired by the stirring "So God Made a Farmer" tribute delivered by legendary radio broadcaster Paul Harvey and used as an anthem in grassroots videos created by farm families over the past three decades.

"Farmer" was created in partnership with The Richards Group of Dallas, Texas.



The two-minute spot, "Whole Again," is a heartfelt letter, read by Oprah Winfrey, from the Jeep brand and the American people to the service men and women of the six branches of the armed forces. It is a simple acknowledgement that Americans everywhere hold them in utmost respect and admiration for all they do in protecting American values and institutions around the world.

The Jeep brand's "Whole Again" was created in partnership with GlobalHue of Detroit.