(March 18, 2011) WAYNE, Mich. — Ford is celebrating production of its all-new global Ford Focus, built for North American customers in its completely transformed Michigan Assembly Plant (MAP). Following a $550 million transformation, the plant features an environmentally friendly workplace with flexible manufacturing capability.

“MAP epitomizes the best of what Ford stands for — fuel efficiency, quality, smart technology,” said Mark Fields, president of The Americas. “Focus delivers even more of what customers truly want and value – and this new car could not arrive in the market at a better time.”

The new Focus sets a new standard in the small car segment in North America, offering more technology and features than more expensive European cars, such as SYNC with Traffic, Directions and Information, MyFord Touch, active park assist and Wi-Fi access, while delivering up to an unsurpassed 40 mpg with an automatic transmission.

Fuel economy and greener driving will be built into each new vehicle slated for production at MAP. With its flexible manufacturing system, Ford workers can build multiple models on one or more platforms in the same facility. The Focus Electric zero-emission battery electric vehicle is slated to go into production late this year at the plant, followed by production of the new C-MAX Hybrid and C-MAX Energi plug-in hybrid in 2012.

With this product lineup, Ford’s Michigan Assembly Plant will be the first facility in the world capable of building a full array of vehicles — gas-powered, electric, hybrid and plug-in hybrid — all on the same production line.

MAP is Ford’s most flexible plant, thanks to reprogrammable tooling in the body shop, standardized equipment in the paint shop and a common-build sequence in final assembly. This flexibility allows the Ford team to produce multiple models on the same assembly line — and in even more environmentally friendly ways.

In its flexible body shop, at least 80 percent of MAP’s robotic equipment can be programmed to weld various-sized vehicles — a Ford first. And, MAP’s integrated stamping facility allows the stamping and welding of all large sheet-metal parts on-site, ensuring maximum quality and minimum overhead.

The plant also will employ an efficient, synchronous material flow, where parts and other components will move in kits to each operator, providing employees with the tools they need in the sequence they will need them.

Michigan Assembly is the first U.S. plant to commercially use a three-wet paint application that will save about $3 million in production in natural gas and electricity — without compromising Ford’s paint quality or durability.

“In most other automotive plants, we apply a layer of paint called the primer coat and we bake the unit, and then we put on the base coat and the clear coat, and we bake it again,” said John Nowak, environmental engineer. “The three-wet process allows us to put on primer, base and clear, and bake it only once. We save all the electricity from the blowers that run the booths and the ovens, plus all the natural gas from heating the air and the ovens. Ford is leading the way on this greener, cleaner paint process.”

Because of the differences in technique — including robotic processing, elimination of equipment and associated pollutants, and increased line speed — the three-wet paint process produces 6,000 metric tons fewer CO2 emissions per year compared to waterborne systems and 8,000 metric tons fewer CO2 emissions per year compared to conventional high-solvent-borne systems. There also is a Volatile Organic Compounds (VOC) emissions savings of 5 percent related to processing.

MAP also boasts one of the largest solar power generation systems in the state as well as several electric vehicle charging stations, allowing the plant to operate on a blend of renewable and conventional electricity.

Renewable energy collected by the solar panels directly feeds the energy-efficient microgrid, helping power the plant. When the plant is inactive, such as holidays, the stored solar energy will provide power during periods of insufficient or inconsistent sunlight. The projected energy cost savings is approximately $160,000 per year.

“We have taken steps great and small to make the plant as green as possible,” Nowak said. “Our goal was to help the 4,000 Ford employees make this several-million-square-foot facility truly environmentally friendly and cost-efficient.”

The plant also has 10 electric vehicle charging stations that recharge electric switcher trucks that transport parts between adjacent facilities — saving an estimated 86,000 gallons of gas a year.