(April 4, 2013) DETROIT — Emissions-free motoring has a new high-performance champion following the unveiling on Wednesday of the Detroit Electric SP:01, a limited-edition, two-seat pure-electric sports car that sets new standards for performance and handling in the electric vehicle (EV) segment.

Boasting an impressive 155 mph top speed and covering the 0-62 mph ( sprint in a blistering 3.7 seconds, the SP:01 is the world’s fastest pure-electric production car.



The new SP:01 was launched under the brand’s mantra of "Pure Electric Excitement" and was revealed at Detroit Electric’s new headquarters in the Fisher Building in downtown Detroit. Just 999 examples will be built at Detroit Electric’s new production facility with cars sold worldwide through a network of specialist retail partners.

The SP:01’s exceptional performance is owed in large part to its excellent power-to-weight ratio. The rear-wheel-drive SP:01 features a compact, mid-mounted 201 horsepower electric motor (delivering 166 pound-feet of torque), a lightweight, purpose-designed battery pack and all-new carbon-fibre bodywork. Total weight is just 2,354 pounds, contributing to the SP:01’s superior driving dynamics and class-leading handling.

The vehicle is based on a strong yet lightweight aluminum platform, and is being launched following a five-year development and road-test program. As well as the all-new carbon-fibre bodywork, similar to that used in Formula 1 vehicle chassis, the SP:01 also features specialized performance-tuned suspension, steering and brake systems to provide class-leading ride and handling characteristics.

To deliver instantaneous torque for breath-taking acceleration, the SP:01’s innovative powertrain creates an electromagnetic field around the rotor shaft, which then spins at varying speeds to drive the wheels. Drivers can select one of four gear ratios for optimal acceleration, but unlike a manual shift in a conventional car, there is little need to change gear regularly to ensure brisk progress.

With an impressive energy storage capacity of 37 kWh, the battery gives the SP:01 a range of almost 190 miles between recharges, when tested to the New European Driving Cycle (NEDC) standard. Detroit Electric’s home charging unit will enable drivers to charge their SP:01, with full charge achieved in 4.3 hours.

Rigorously tested by Detroit Electric for use in the SP:01, the battery technology also has been deployed successfully in other highly demanding applications, notably in helicopters and submarines.

“The SP:01 will be exclusive, luxurious and technologically advanced,” said Albert Lam, Detroit Electric’s chairman and group CEO. “It is a milestone in the history of the Detroit Electric brand, but also a significant development for the international EV sector. The car will allow us to demonstrate to the world our ability to build an exciting and innovative product, one that displays outstanding performance coupled with strong green credentials, and which delivers an exhilarating driving experience.”

The SP:01’s bespoke bodywork is constructed entirely of carbon fibre. Styled by Detroit Electric’s Head of Design, Jerry Chung, the SP:01’s angular lines and muscular stance give the car a bold, imposing design while also optimizing aerodynamic efficiency.

The one-piece front panel features a sharply contoured hood and angular front fenders with imposing air-intakes to emphasize the car’s power and prowess. The compact rear light cluster is reminiscent of high-performance American sports cars of the past, while the integrated side cooling ducts enhance the car’s distinctive profile. To accentuate the SP:01’s pure electric credentials, a transparent inspection window displays the vehicle’s impressive battery technology.

The interior of the vehicle hints at the essence of the Detroit Electric brand by combining luxurious refinement with advanced technology — highlighted through the use of carbon-fibre and specially selected leather finishes.

The SP:01 sports car is the first production vehicle to be marketed under the Detroit Electric brand since 1939. On sale in many of Detroit Electric’s target markets by the end of August, the SP:01 will herald a new family of all-electric production cars, including two other high-performance models that will enter production by the end of 2014.

The price of SP:01 starts at $135,000, and will vary according to specification and local taxes.

Each SP:01 will come with a three-year, 30,000-mile warranty with an optional extension for the battery to five years and 50,000 miles.

The SP:01 will be produced at the new Detroit Electric production site in Wayne Country, Mich. The dedicated facility will have an annual capacity of 2,500 vehicles and create over 180 manufacturing and sales-related jobs over the next year.

The original electric car innovators, Detroit Electric began life in 1906 and established itself as the market leader and most prolific manufacturer of electric cars. Detroit Electric went on to make some 13,000 vehicles by 1939 and holds the electric vehicle production world record for the twentieth century.