(January 6, 2010) Audi set an all-time U.S. sales record of 101,629 vehicles sold in 2010, surpassing the prior record of 93,506 vehicles sold in 2007.

In December, Audi reported sales of 10,546 vehicles, a 16.8 percent increase over the 9,030 vehicles sold in December 2009.

For the full year of 2010, Audi new sales rose nearly 23 percent versus its prior full-year total of 82,716 vehicles sold in 2009.

Last year marked the expansion of the Audi lineup to more than 10 models and nearly 20 variants. It was also distinguished by the strong sales debut of the redesigned 2011 Audi A8 flagship model — the most technologically advanced vehicle Audi has ever produced.

Q5 crossover was strong
seller for Audi in 2010

One of Audi’s hottest selling models was the Audi Q5 crossover, with sales jumping 44 percent in December when compared to December 2009, and 70.5 percent for the full year of 2010 when compared to 2009. Additionally, clean diesel sales continued to reflect the surging demand for fuel-efficient models as the Audi A3 TDI accounted for nearly 53 percentan  of vehicles sold in the Audi A3 line.

“For Audi, 2010 was a groundbreaking year,” said Audi of America President Johan de Nysschen. “Audi is one of the best performing franchises in the business today. Consumers respond favorably to superior engineering, efficient performance, and differentiated styling, and that’s what they see in Audi.”