All-new Mini Countryman Electric makes North America debut

(September 19, 2023) BROOKLYN, N.Y. —   The new all-Mini Countryman Electric has made its first appearance in the U.S. following the World Premiere earlier this month at IAA Mobility in Munich. Expected to arrive on U.S. shores for consumers in the fall of 2024, this evolution for the largest model in the Mini family is another step in the brand’s journey toward fully electrified mobility and sustainable design.
The first U.S. appearance was made at a special panel called Driving Forward: The Transforming of Future Mobility hosted by URBAN-X, the leading urban technology startup platform by Mini, at Newlab in the Brooklyn Navy Yard.  URBAN-X, which recently welcomed its 13th cohort of early-stage startups, is committed to fostering more sustainable, livable, and resilient cities by nurturing startups that offer impactful climate technology solutions.
“The all-new Mini Countryman Electric is a significant step as Mini moves to becoming a more sustainable and fully electrified brand by 2030.” said Mike Peyton, president of Mini Business Innovations LLC, and vice president of Mini of the Americas “Sustainability is also a key mission of URBAN-X, our start-up accelerator focused on climate tech innovations that help make city life better.  That’s why it’s a perfect fit to showcase our next new electric Mini at URBAN-X on the occasion of Climate Week NYC.”
The Countryman Electric boasts a revolutionized digital ecosystem, greater utility, electric power output that keeps the “fun to drive” spirit going, and a design that is forward-thinking but unmistakably Mini.