(July 24, 2017) HERNDON, Va. — Volkswagen of America, now in its sixth year as a sponsor of Discovery Channel’s SHARK WEEK, teamed with the network to introduce Land of Sharks, a unique look at oceans of the past with a cross country journey in the all-new 2018 Volkswagen Atlas. This year, Volkswagen will build on excitement around SHARK WEEK to showcase how the new 7-seater SUV brings families together for life’s big adventures.
Television’s longest running and highly anticipated event, SHARK WEEK returned on Sunday, July 23, on Discovery Channel.