April 2012

Mercedes-Benz G-Class refreshed for 2013; gets AMG treatment

(April 11, 2012) MONTVALE, N.J. — Mercedes-Benz has once again significantly restyled the G-Class, its iconic luxury off-road vehicle. In particular, the interior has been upgraded with high-quality appointments finished with exquisite materials, and the instrument cluster and center console have been completely redesigned.

All-test-drive auto show to feature 130 chances behind the wheel

(April 11, 2012) LONG BEACH, Calif. — The streets of Long Beach soon will be filled with dads and grads test driving auto manufactures newest vehicles.  The SoCal Test Drive Expo , the nation's first-ever all test drive auto show, will take place in the Long Beach Convention Center on Father's Day Weekend, June 15-17.

Featuring new makes and models from auto manufacturers, the show's unique, one-stop registration process will allow visitors to test drive dozens of different vehicles from the automotive brands with a single $10 admission.

Ford, Yahoo! launch Ford electric online reality competition series

(April 10, 2012) NEW YORK — Ford and Yahoo! today announced a new program to promote the launch of the Focus Electric, with "Plugged In," Yahoo!'s first reality competition series.

Beginning in May and timed to the availability of Focus Electric in multiple U.S. markets, the series is being broadcast exclusively on Yahoo! Screen — Yahoo!'s video destination.

Ford F-150 FX2 wins Truckin' magazine Truck of the Year

(April 10, 2012) DEARBORN, Mich. — Ford knows that full-size truck buyers like to personalize their pickups and so do the experts at Truckin’ magazine. But it takes more than style to win with consumers. After testing four half-ton pickups in a well-rounded set of challenges, the Ford F-150 FX2 SuperCrew is now the Truckin’ half-ton Truck of the Year.

NADA, J.D. Power form strategic alliance

(April 10, 2012) MCLEAN, Va. — The National Automobile Dealers Association (NADA) has formed a strategic alliance with J.D. Power and Associates to help dealers leverage their own business data to receive enhanced market intelligence through J.D. Power's Power Information Network (PIN).

The alliance is a major step in NADA's ongoing efforts to help dealers use their data to improve operations while satisfying their regulatory obligations. Access to dealer data continues to be a major concern for dealers across the country, with questions about who owns and who controls the data.

New high-performance Porsche Cayenne GTS set for world premiere

(April 10, 2012) ATLANTA — Porsche is set to unveil the second-generation Cayenne GTS at the Beijing International Automotive Exhibition — also known as Auto China — on April 24.  Based on the Cayenne S, this new model is equipped with 20 additional horsepower, a 20 mm lower ride height and a lower final drive ratio for improved driving dynamics.

Acura's 2012 TL campaign wins advertising award

(April 9, 2012) TORRANCE, Calif. — The 2012 Acura TL campaign was awarded Best Luxury Campaign earlier this week at the Nielsen Automotive Advertising Awards event held at the 2012 New York International Auto Show.

Created by Acura's agency of record, rp&, a division of RPA, the campaign relied on visual metaphors to communicate the refined yet bold performance of the 2012 Acura TL sedan—"aggression in its most elegant form."

Ford recalling 2012 Focus over windshield wiper issue

(April 9, 2012) DETROIT — Ford is recalling 140,310 Focus compact cars from model year 2012 in the United States to repair a potential problem with the passenger-side windshield wiper motor, according to U.S. safety regulators.

A seal plug in the wiper motor electrical connector may be missing, allowing water into the motor's electrical connection, according to documents filed with the National Highway Traffic Safety Administration. That could result in an inoperative wiper on the passenger side, reducing visibility and increasing the risk of a crash.

Chevy Spark mini car to start at $12,995

(April 9, 2012) DETROIT – Chevrolet is taking the guesswork out of the car-buying process with a new, simpler approach to pricing and packaging for the 2013 Spark. When the mini car goes on sale later this year, Spark will be available in three well-equipped trim levels starting at $12,995 including destination.

Ram touts best-in-class fuel economy with 2013 pickup

(April 8, 2012) Chrysler Group unveiled the 2013 Ram 1500 at the New York Auto Show last week promising best-in-class fuel economy with a truckload of pioneering, fuel-saving systems including a more fuel efficient and more powerful 3.6-liter V-6 engine and first-in-segment technologies — eight-speed automatic transmission, stop-start system, thermal management system, pulse-width modulation and active