(February 8, 2013) CHICAGO — Toyota unveiled the redesigned 2014 Tundra full-size pickup truck at the 2013 Chicago Auto Show on Thursday. The Tundra is redesigned, inside and out, representing the first major change since the launch of the current generation for the 2007 model year.
 
The redesigned Tundra continues to be a truck with true American roots that was once again engineered by Toyota Technical Center in Ann Arbor, Mich., and its new look designed by Calty Design Research centers in Newport Beach, Calif., and Ann Arbor.  And Tundra continues to be assembled exclusively at Toyota Motor Manufacturing, in San Antonio, Texas.


 
“Toyota prides itself on listening to its customers and the development of the 2014 American-born Tundra is a perfect example,” said Bill Fay, group vice president and general manager, Toyota Division. “Tundra’s new exterior design and all-new interior were inspired by customer feedback requesting a more chiseled exterior and refined interior with improved driver ergonomics, and easy-to-use technology, giving customers more of what they want instead, in addition to what they need.”
 
The 2014 Tundra will have a grade strategy consisting of the hard-working SR, volume-leading SR5, the well-appointed Limited, and two premium grades: “Platinum” and the all-new “1794 Edition.” The new 1794 Edition is a tribute to the ranch, founded in the year 1794, on which the Tundra plant is located in San Antonio. Tundra is offered in three cab styles, two-door Regular Cab, four-door Double Cab and four-door CrewMax, all available in 4x2 and 4x4.    

Tundra continues to offer three proven powertrains. A 4.0-liter Dual Overhead Cam (DOHC) V6 is standard on Tundra Regular and Double Cab models and produces 270 horsepower and 278 lb.-ft. peak torque.  It is paired with a five-speed automatic transmission with uphill/downhill shift logic.
 
The available 4.6-liter DOHC i-Force V8 offers 310 horsepower and 327 lb.-ft. of peak torque, and the 5.7-liter DOHC i-Force V8 produces 381 horsepower and 401 lb.-ft. of peak torque, in both gasoline and “Flex Fuel” variants.  Both V8’s come standard with a six-speed electronically controlled automatic transmission.  All Tundra engines feature an aluminum cylinder block and DOHC heads, along with Dual Variable Valve Timing with intelligence (VVT-i) for a broad torque curve and optimized efficiency.
 
The Calty design team set out to create a bold and powerful exterior to embody Tundra’s performance capability. The all-new front design integrates the hood and grille for a chiseled and modern industrial image. 

Designers increased the size of the front fascia and tightened up the surfaces and character lines to punctuate Tundra’s pulling power and wide stance.  The chrome grille has a taller, bolder look visually connecting the upper intake to the lower bumper. The front lower bumpers are now a three-piece design, allowing for grade differentiation and less expensive replacement parts.  In addition, the fenders and wheel wells have been squared-off for a wide and sturdy stance.
 
An all-new bed design helps carry the chiseled character lines all the way down the profile, leading to a rugged new bed and tail gate, with an integrated spoiler and “TUNDRA” stamped into the sheet metal, creating a one-piece forged look.

The integrated spoiler in the deck helps with fuel efficiency, while the tail lamps express a tool-like quality to match the appearance of the body.  Like the front bumper, the rear bumper changes from one piece to three, for lower replacement costs.
 
Calty’s design team worked closely with the product planners and Tundra engineers to develop an all-new interior focusing on styling differentiation between grades and improving the availability of features most important to truck buyers.

The interior variations are thematic and cater to a specific customer with a specific budget. Ergonomic improvements include easier driver access to controls as the reach to the audio and HVAC controls was reduced by 2.6 inches. Large knobs have been retained so they can be operated with or without work gloves. 

Overall passenger comfort was improved with an all-new front and rear (CrewMax) seat design and improved front seat ventilation. In addition, front seats have additional travel, and CrewMax rear seats can now be folded up for additional cargo carrying capability while maintaining a comfortable seating back angle.
 
The interior has a rugged, interlocked construction with an all-new instrument panel. The meters feature 3-D metallic rings and individual gauges grouped in a clear, easy-to-see design with a center-mounted multi-information display screen.  The console design holds multiple storage areas for personal items and electronics plus additional padded surfaces and accent stitching in premium grades.  Both Double Cab and CrewMax will be available with a bench or bucket seats for the front row.