(May 1, 2014) IRVINE, Calif. — With the spring selling season underway, the expert analysts at Kelley Blue Book kbb.com, today report the estimated average transaction price for light vehicles in the United States was $32,141 in April. New-car prices have increased by $389 (up 1.2 percent) from April 2013, while decreasing $47 (0.1 percent) from last month.
"Continuing their slow and steady increase, transaction prices are on the rise, but in conjunction with incentive spend, which forces them to offset one another," said Karl Brauer, senior analyst for Kelley Blue Book.