51% of Americans find the idea of a vehicle being a 'digital wallet' appealing



In 2020, 91% of new vehicles
in U.S. considered 'connceted'

  
(September 25, 2024) MESA, Ariz. — Verra Mobility Corporation, a leading provider of smart mobility technology solutions, has announced the results of a new survey of 2,000 Americans who own or lease a vehicle 2019 or newer. The survey, which was conducted by Verra Mobility's Commercial Services business, explored attitudes and awareness around connected vehicle features. The survey found that over half of Americans find the idea of a vehicle being a "digital wallet" appealing, and 54% would enable such a feature if available.


In 2020, 91% of new vehicles sold in the U.S. were considered connected, and this number is projected to grow. The U.S is the largest market for connected vehicles. According to Statista, it is projected that by 2025, there will be over 400 million connected cars in operation worldwide, up from approximately 237 million in 2021.

According to the Verra Mobility survey, 59% of Americans stated they were familiar with the term connected vehicle, and the results were split on perceived definition, with 25% stating they believed a connected vehicle meant a vehicle that can connect to a smartphone device.



In terms of connected vehicle adoption, the survey found:

    •    62% were aware of connected vehicle services available through their vehicle.
    •    49% were currently using at least one connected vehicle service.
    •    40% had paid for or renewed a subscription, such as a vehicle manufacturer's app.
    •    39% reported signing up for a connected vehicle service using the vehicle's infotainment system.

"Utilizing a vehicle as a digital wallet to pay for services such as tolls, parking and maintenance is the next frontier for OEMs and consumers," said Cathi Chinn, VP of Innovation for Verra Mobility's Commercial Services business. "When it comes to connected vehicles, we are just getting started. I believe the number of drivers opting into these types of services and seeing value from them will continue to grow exponentially in the coming years."

Other interesting survey findings included:

    •    57% of Americans say connected vehicle services are a reason they would spend more on a vehicle.
    •    70% of Americans would prefer to not have to connect their smartphone to their vehicle to enable digital services.
    •    50% of respondents would like their vehicle to be another digital wallet to make automatic payments.
    •    53% of respondents would prefer using their car vs. their phone to pay for services.
    •    34% of Americans would prefer to pay for tolls directly through vehicle connected services.