September 2014

Nissan Leaf leads world's largest parade of electric vehicles

(September 23, 2014) UPERTINO, Calif. —California has witnessed the world’s largest ever parade of electric vehicles, 507 cars in one place ... and most were Nissan Leafs. This new record was set during Plug-in America’s National Drive Electric Week, at a time when EV sales continue to climb for Nissan.

Colorado and Canyon will lead midsize pickup segment in 4-cylinder mpg

(September 23, 2014) DETROIT— General Motors says the 2015 Chevrolet Colorado and GMC Canyon will offer segment-leading highway fuel efficiency for four-cylinder midsize pickup trucks, according to EPA fuel economy estimates. The Canyon will also offer segment-leading payload ratings.

Nissan engineers marry a Leaf to a Frontier for use around the shop

er 19, 2014) STANFIELD, Ariz. — If necessity is the mother of invention, engineers fuel that fire at Nissan's Technical Center in Stanfield. Here engineers are plentiful. They love to build things, test things and tinker with things. This team thinks a lot about "why not?" Recently they created a one-of-a-kind electric vehicle to haul supplies and people around on the tech center property.

Nissan donates $1 million to Habitat for Humanity

(September 22, 2014) NASHVILLE, Tenn. — Moving into a new home is a life-changing experience, according to Nashville homeowner Keisha Crump, who moved into her Nissan-sponsored Habitat for Humanity home in April 2014.

"Maybe once in a lifetime miracles happen, or maybe never," said Crump. "I can truly say that a miracle has happened for me and my family. For that I say, "thank you," from the bottom of my heart."

'Dragon's Fyre' jet truck teams with Fallen Firefighters Foundation

(September 22, 2014) TWIN LAKES, WISCONSIN — Few exhibitions create more crowd buzz and excitement than 40-foot flames erupting from the rear of a jet powered dragster truck. It is with similar excitement that The Dragon’s Fyre Jet Truck and Modder Racing Enterprises announce a partnership with the National Fallen Firefighters Foundation (NFFF).

Hyundai dealers sell more than cars — Like one million tires since 2011

(September 22, 2014) FOUNTAIN VALLEY, Calif. — Hyundai Motor America and its dealers announced last week that the Hyundai Authorized Tire Center Program has resulted in more than one million tires sold. Using an average of three tires per transaction, means Hyundai and its dealers put 333,000 safer vehicles on the road with those one million tires.

Chrysler debuts “Miggy at the Bat” advertising campaign

(September 22, 2014)  AUBURN HILLS, Mich. — The Chrysler brand has debuted three on-air new spots as part of its new advertising campaign celebrating the launch of the all-new 2015 Chrysler 200. The on-air campaign, featuring baseball MVP Miguel Cabrera, takes its cue from the iconic poem “Casey at the Bat” by Ernest Thayer. The campaign launched in the U.S. this past weekend.

Ford offers its surveillance technology to encourage expanded adoption

(September 22, 2014) DEARBORN, Mich. — Ford is announcing the availability of its multi-patent-pending surveillance mode technology to other vehicle manufacturers and for use in military applications. Award-winning surveillance mode — available on Ford Police Interceptor — was developed to warn law enforcement officers of unexpected approaches from behind the vehicle.

It is being made available by Ford and through InterMotive Inc. to expand adoption of the system to help protect law enforcement officers and military personnel around the globe.

BMW opens new vehicle distribution center in Baltimore

(September 21, 2014) WOODCLIFF LAKE, N.J. —  BMW Group last week celebrated the official opening of its newest Vehicle Distribution Center at the Port of Baltimore. The facility will serve 96 dealers within the Central and Eastern regions of BMW’s dealer network.

“BMW Group year-to-date sales in the U.S. set a new benchmark, topping 246,000 vehicles in the first eight months of this year, and we are full of confidence that we will follow our success through the remaining months of 2014,” said Ludwig Willisch, president and CEO, BMW of North America.

Sierra Elevation Edition raises bar for sport trucks

(September 20,2014) DETROIT — GMC has introduced the 2015 Sierra Elevation Edition, a new entry to the sport pickup truck market. The Elevation Edition, which goes on sale later this year, offers a combination of style and content unavailable from competitors in the sport truck segment.