Toyota 4Runner celebrates historic run with 40th Anniversary edition



(May 25, 2022) PLANO, Texas — Forty candles. The “big four-0.” The Toyota 4Runner will reach the 40-year mark with the 2023 model year…  and, to celebrate, Toyota is offering a distinctive 4WD-only 2023 4Runner 40th Anniversary Special Edition. Appropriately, Toyota will make 4,040 of these special editions available for the U.S. market. Over the past four decades, 4Runner has amassed more than 4 million cumulative sales while carving out its place as the ready-for-anything SUV that’s equally at home on pavement or trail.

The 2023 Toyota 4Runner 40th Anniversary Special Edition is based on the SR5 Premium grade and will be available in three colors: White, Midnight Black Metallic and Barcelona Red Metallic. It will stand out from the lineup thanks to bronze-colored 17-inch alloy wheels, a body-color-matching TOYOTA heritage grille and a bronze-colored 40th Anniversary exterior tailgate badge. 

The biggest eye-catcher, though, is likely to be the heritage graphics package created especially for this anniversary model. The first 4Runner was built on the Toyota pickup platform, which itself founded the heritage of Toyota’s illustrious success in off-road racing.

As an homage to those early racers, the 4Runner 40th Anniversary Edition will be wearing some very cool, retro-inspired yellow/orange/red body graphics. The anniversary theme continues inside, where the 4Runner 40th Anniversary Special Edition gets exclusive badging on the center console and features a bronze-colored cross-stitch shift knob, bronze-colored seat stitching, 40th Anniversary floormats and a 40th Anniversary logo on the Black SofTex-trimmed seats. Topping it off is a standard power moonroof. 

Fun facts: When the first 4Runner arrived, “Star Wars: Return of the Jedi” was the top-grossing movie in America, and “Every Breath You Take” by the Police had ended the year at #1 on the Billboard 100.

The 2023 4Runner lineup covers a broad range of tastes and needs in a high-capability SUV. The line includes grades SR5, SR5 Premium, TRD Sport, TRD Off-Road, TRD Off-Road Premium, Limited and TRD Pro. The 4Runner exudes a rugged look in all grades yet maintains a timeless SUV style all its own. The SR5 and TRD models ride on 17-inch alloy wheels that are available in three designs: 6-spoke for SR5 models, 7-spoke for TRD Off-Road models and flow-form matte black alloy wheels for TRD Pro.

The TRD Off-Road and TRD Off-Road Premium grades are distinguished by color-keyed bumpers and overfenders, hood scoop and silver-colored painted front and rear bumper accents. “TRD Off-Road” badges adorn the C-pillars. The Limited is the only 4Runner with a chrome-plated grille insert and chrome-finished exterior trim. All 4Runner models have LED fog lights as standard equipment, with the TRD Pro featuring Rigid Industries LED fog lights.