Subaru introduces all-new U.S.-built Impreza

(March 24, 2016) NEW YORK — Subaru of America, which has experienced eight consecutive years of sales growth, introduced the all-new 2017 Impreza 5-Door and the Impreza Sedan at the New York Auto Show this week. The all-new 2017 Impreza marks the debut of the Subaru Global Platform architecture that’s designed to deliver significantly higher levels of driving pleasure, agility, crash protection and ride comfort and will underpin a variety of upcoming Subaru vehicles, including hybrids.

As before, every Impreza is equipped as standard with Symmetrical All-Wheel Drive, a boon to driving agility and traction and a key advantage over front-wheel drive competitors.
 
The roomier 2017 Impreza models also debut the brand’s new design language and new driver-assist technology. Also new, multimedia features including standard Apple CarPlay and Android Auto and standard Near Field Communication connectivity debut on Impreza. The new Impreza will be available in base, Premium, Sport and Limited trim lines when it arrives in Subaru dealerships in late 2016.


 
Subaru’s new design language puts the brand’s signature hexagonal grille and hawk-eye headlights onto a more sculptural body, its athletic stance accentuated by prominent wheel arches and flowing lines. The dramatic new look carries into the cabin, with an outward-flow design that follows the front of the car.



The 2017 Impreza rides on a 105.1-in. wheelbase, up 1.0-in. over the last generation Impreza. Both the Sedan and 5-Door are 1.6-in. longer than the outgoing models, and both are 1.5 in. wider. The larger dimensions create a roomier cabin, while a 0.4-in. lower height helps improve aerodynamics with a lower coefficient of drag. Although sleeker in appearance than the previous models, the 2017 Impreza Sedan and 5-Door preserve excellent all-around visibility.
 
The new Subaru Global Platform, together with the Boxer engine, Symmetrical All-Wheel Drive (AWD) and EyeSight that represent Subaru’s core technologies, constitutes the basic foundation of the next generation of Subaru vehicles.

Impreza’s new platform incorporates new frameworks with optimized cross sections and highly stiffened joints between structures to significantly enhance straight-line stability, agility and ride comfort while suppressing noise, vibration and harshness to a degree not seen in the compact class. Specifically, the new platform increases rigidity of the unitized body structure by over 70 percent.
 
A lower center of gravity and revised suspension systems contribute to the biggest-ever leap in Subaru’s performance evolution. The double-wishbone independent rear suspension mounts its rear stabilizer bar directly to the body, which helps reduce body roll by 50 percent compared to the outgoing model. Greater hazard-avoidance capability is another benefit of the Subaru Global Platform’s inherent handling agility. In addition, the resolute straight-line stability that makes the 2017 Impreza more relaxing to drive is also an important constituent of the autonomous driving capability this platform can support in future Subaru vehicles.
 
Taking full advantage of the new stiffer platform and more powerful engine, the Impreza 2.0i Sport, now available in the Sedan as well as 5-Door, delivers a more fun-to-drive performance feel thanks to exclusive suspension tuning, 18-inch machine-finish alloy wheels and Active Torque Vectoring. Subaru aimed for a new ride/handling balance benchmark in the compact segment. The Sport also includes a new 4-way Tire Pressure Monitoring System, which is available on other models.
 
Exclusive exterior styling and features setting the Impreza Sport apart include standard LED daytime running lights (DRL), black-finish front grille, body-color rocker panels and turn signal side mirrors. The Impreza Sport 5-Door features gloss black rear gate trim, while the Sport Sedan has a rear trunk spoiler. Inside the Sport, unique black cloth upholstery is trimmed with red stitching, a motif that repeats for the steering wheel, gear shift, instrument panel and door trim. The instrument panel incorporates exclusive Sport gauges and a Multi-Function Display.
 
The Sport comes well equipped, with upgrades over the Impreza Premium that include the Subaru STARLINK 8.0-inch touchscreen multimedia system, and a new harman/kardon premium audio system is available. Keyless Access & Push-Button Start, aluminum pedals, leather-wrapped steering wheel and shift handle and a CVT shift boot round out the Sport’s enhanced standard equipment.
 
A revised version of the FB 2.0-liter 4-cylinder Boxer engine gains direct fuel injection and other enhancements to boost both performance (now 152 horsepower vs. 148 before) and drivability. In highline trims, the Lineartronic CVT (continuously variable transmission) features a 7-speed manual mode function with steering wheel paddle shifters that allow the driver to control the transmission via seven pre-set ratios.