New York dealers drive away with dozens of new Ram ProMaster City vans

(May 18, 2016) PEARL RIVER, N.Y. — Ram Truck dealers from around the New York City metropolitan area made their way to Pearl River, N.Y., Tuesday to load-up on new Ram ProMaster City vans. The Ram Commercial Truck brand hosted a one-day dealer drive-away event for the popular new ProMaster City van.

From there, dealers will head back to their stores with dozens of small vans destined for all sorts of small businesses — from caterers to locksmiths.

Following Ram Commercial Truck brand's best February, March and April on record for small-van sales volumes, Ram dealers have been clamoring for more shipments in order to meet the unprecedented demand.

The ProMaster City's class-leading features and third-party accolades, including Green Car Journal's 2016 Commercial Green Car of the Year, have helped boost the van's success.

The 2016 Ram ProMaster City is Ram's newest addition to its commercial vehicle lineup and contributes to the expanding, purpose-built van segment with functional elements tied directly to commercial customer demand. ProMaster City opens a door for incremental growth of Ram's brand sales volumes. Available in Tradesman cargo or five-passenger Wagon variations, the Ram ProMaster City is based on the successful Fiat Doblò, a two-time International Van of the Year winner with more than 1.3 million units sold.

The Class 1 entry incorporates familiar Ram design elements and offers features, systems and powertrains preferred by North American customers.