(October 16, 2019) AUBURN HILLS, Mich. — Chrysler is turning up the heat in the minivan segment, adding a new Red S Edition for the 2020 model year. The new Red S Edition builds on the popularity of the Chrysler Pacifica S model, adding a crimson customized attitude for the no-compromise minivan.

“There’s nothing better than a minivan at moving both people and stuff, and Chrysler Pacifica allows owners to haul with a bit more style,” said Tim Kuniskis, global head of Alfa Romeo and head of Passenger Cars - North America.

“One out of every three Pacifica models sold features the blacked-out S Appearance. The Pacifica’s new Red S Edition takes that factory customization even further, giving families a chance to really make a statement in the school drop off line.”

The new Red S Edition package is available on both Pacifica Limited gas and hybrid (late availability) models. Ordering is now open for gas models at Chrysler dealerships at a price of $3,995 for the Red S Edition package.

Red S Edition: A burst of color for Pacifica’s interior

The new Chrysler Pacifica Red S Edition builds on FCA’s 35-year legacy as the minivan leader and innovator, bringing a new look and a huge burst of attitude and color to Pacifica’s already class-leading functional interior. The exclusive Red S interior features Rodèo Red premium Nappa leather two-tone seats accented by Light Diesel Grey stitching and piping and a “S” logo on the seatbacks. Silver Metal Brush hydro bezels embellish the instrument panel and door trim.

Exterior finishes include a Red S liftgate badge and Black Noise Chrysler wing badges with Velvet Red inserts. The Pacifica Red S Edition rides on 20-inch wheels (18-inch on Pacifica Hybrid) with a Black Noise finish. The package is rounded out by Advanced SafetyTec, featuring many of the more than 100 standard and available safety and security features of the Pacifica, 20-speaker Harman Kardon premium audio and KeySense.

The Red S Edition will be available in a range of six exterior paint color options, including the new-for-2020 Ceramic Grey Clear Coat, as well as Brilliant Black Crystal Pearl Coat, Granite Crystal Metallic Clear Coat, Billet Metallic Clear Coat, Bright White Clear Coat and Maximum Steel Clear Coat.