Mercedes-Benz sets new worldwide April sales record

(May 7, 2015) STUTTGART — Mercedes-Benz has been setting new sales records month over month for more than two years. That trend continued in April when the company sold 148,072 new vehicles, an 11.3 percent increase over April 2014.

"We began the second quarter with double-digit sales growth," said Ola Källenius, member of the Board of Management of Daimler AG, responsible for Mercedes-Benz Cars Marketing & Sales.

"In the course of the year, we plan to keep that momentum going with a stream of new products including four new or revised SUVs. In addition, we recently showed the Concept GLC Coupé, which will go into series production in 2016, at the auto show in Shanghai," continues Källenius.

In Europe, 251,268 vehicles have been handed over to customers since the beginning of the year.

In the NAFTA region, Mercedes-Benz posted sales records in all three countries in April. In the U.S., 29,188 vehicles were sold as Mercedes-Benz achieved the market leadership among the premium manufacturers in the USA and Canada in April. The U.S. saw a sales increase of 12.8 percent, Canada saw an increase of 28.6%, and Mexico posted growth of 29.7%.

A sales record was also posted in the Asia-Pacific region with 45,034 vehicles sold in April, representing a 23.8 percent increase. In China, where the local production of the GLA started last month, 27,069 customers opted for a Mercedes-Benz.

One year after the market launch of the GLA (pictured above), it has made a significant contribution to the record sales of the compact cars of Mercedes-Benz in April. Last month, 45,016 customers opted for a compact car, up 22.9% over April 2014. The latest member of the compact car family, the CLA Shooting Brake, met with an excellent customer response in the first month after its launch.

In April, sales of the C-Class remained at the same high level as in the previous months: Sales rose by 53.8% to 32,809 units.

The best-selling luxury sedan in the world, the S-Class, achieved a new sales record in April with 8,736 units sold. Since the beginning of the year, 34,585 S-Class sedans have been delivered to customers.