(July 11, 2019)  LOS ANGELES — Actor, singer-songwriter and musician Jeremy Renner is starring in a new Jeep brand television campaign that includes three all-new music tracks from the artist: “Main Attraction,” “Nomad” and “Sign.” The “Summer of Jeep” campaign broke across TV, digital and social channels Wednesday, July 10.
 
Along with the three television spots, the Jeep brand worked in unison with Renner and director Jeff Tomsic (“Spy Guys”) to simultaneously film the Jeep brand campaign and the official music video launching Renner’s single “Main Attraction,” in addition to Renner’s documentary project that charts his music pursuits.
 
"For consumers, owning a Jeep brand vehicle isn't about just one defining attribute. It's not just about the off-road capability of a Jeep Gladiator or the open-air freedom of a Wrangler or even the luxury of a Grand Cherokee, because all of those vehicles can be all of those things – the Jeep brand is the ultimate SUV brand, it defies labels. The same can be said about Jeremy Renner," said Olivier Francois, chief marketing officer, FCA.

"He's not just the on-screen action hero. He is a true Renaissance man with talents that go well beyond acting, as he continues to show us with the introduction of his new music, which is authentic, honest rock n' roll, and aligns with the same spirit and philosophy of the Jeep brand. Designed to celebrate a great American talent, this campaign is one of FCA’s biggest creative endeavors that is driven by a shared vision, passion and performance.”