(June 1, 2012) FRANKLIN, Tenn. — The global expansion of Infiniti into new luxury markets continues on pace with the recent opening of the first Infiniti retailer in the Dominican Republic. Santo Domingo Motors Company unveiled its newly constructed world-class Infiniti Center in the capital city of Santo Domingo in late March, marking the beginning of modern automotive luxury in the region.

Santo Domingo Motors’ new Infiniti facility was constructed to embody the brand’s Inspired Performance and provide customers with the luxury and exceptional service standards that are pillars of the Infiniti Total Ownership Experience.

“It is a privilege for us to be launching such an admired luxury brand in the Dominican Republic,” said Juan Velazquez, vice president, Santo Domingo Motors Company.

Local launch marketing efforts will be based on the concept of “now and then,” using the statement: SINCE NOW/ “DESDE AHORA.” The tagline clearly stipulates Infiniti’s commitment to modern luxury versus traditional luxury, and reinforces the statement that “The Perfect Line is now a Curve,” which is a celebration of the design, vision of the future, and most importantly, of the Infiniti experience.

The new Infiniti Center is a standalone 3,200 square meter facility with both showroom and service center. The Infiniti lineup in the Dominican Republic includes the Infiniti G37 Sedan, G37 Coupe and M37 luxury sedan, QX56 full-size luxury SUV, FX35 and FX50 performance crossovers and new JX35 luxury crossover.