Hethel Edition Lotus Evora drives 50th anniversary home

(May 13, 2016) NORFOLK, England — A significant anniversary requires a significant car and, Lotus is marking 50 years since the founding of its famous factory with a limited Hethel Edition of its benchmark Evora 400. Available in three exclusive colors, with matching trim options and a special commemorative build plate, the Hethel Edition Evora 400 combines high performance with Lotus’ legendary chassis development.

Winning the praise of customers and the motoring press since its launch, the Evora 400 weighs in at just 3,075 pounds and epitomizes Lotus’ approach to efficient engineering.

The Hethel Edition Evora 400 is the first in a series of special products and events marking this important milestone in the company’s history, when, in 1966, founder Colin Chapman moved Lotus to the purpose-built facility in Hethel, Norfolk.

Jean-Marc Gales, CEO of Group Lotus said, “The Evora 400 is the latest in a long line of world-beating sports and racing cars to have all been hand built in Hethel over the last 50 years. We are immensely proud to be part of the community and it is entirely fitting that this limited edition be dedicated to our home. We’re looking forward to celebrating our connections to Norfolk throughout 2016, and more Lotus Hethel Anniversary news will be announced soon.”



As well as marking 50 years in Norfolk, the Hethel Edition allows Lotus fans to enjoy some of the company’s iconic color schemes. Buyers can choose between Essex Blue, Motorsport Black, and Racing Green when ordering the Hethel Edition 400, with either black or red leather or Alcantara interior trim available depending on bodywork color. Every Hethel Edition 400 comes with lightweight silver forged aluminum wheels, and contrasting brake calipers, while bespoke graphics complete the car’s distinctive look.

The Hethel Edition 400 perfectly illustrates how customers can personalize their vehicle through the Lotus Exclusive program. Developed by the Lotus Design team, the program combines traditional British craftsmanship with modern design. It has been conceived to inspire customers, allowing them to tailor vehicles to their personal taste. With a comprehensive array of options, it provides an alluring alternative to an off-the-peg sports car.

Representing a significant development over the previous model, the Evora 400 has established itself one of the most significant Lotus models for a generation.

Developed through Lotus’ Lightweight Laboratory concept, the car is 92 pounds lighter than its predecessor, thanks to a host of weight-saving measures. As a result, the limited edition Evora 400 accelerates from 0-60 mph in just 4.1 seconds and delivers a maximum speed of 186 mph. The Evora 400 is capable of lapping the Norfolk site’s challenging test track in 1 minute 31 seconds.

Over two thirds of the Lotus Evora 400 has been revised, including its supercharged and charge-cooled, mid-mounted, 3.5-liter V6 engine, which produces 400 horsepower and 302 pound-feet of torque of torque. This complements a revised aluminum chassis, which offers increased torsional rigidity and reduced weight.

However, the Evora 400 doesn’t just rely on its lightweight engineering to deliver remarkable performance. The car’s efficient composite body, flat-floor, sizable rear diffuser and three-element rear wing have all boosted airflow management, drastically improving aerodynamics and effectively doubling downforce.