Audi prologue Avant — A new interpretation of the Avant philosophy

(February 26, 2015) INGOLSTADT, Germany — A design with dynamic elegance and the latest high end technologies: The Audi prologue Avant show car with its stretched roof which the brand is presenting at the Geneva Motor Show gives a look into the future — with the new and emotion filled design language that Audi has initiated with its study in the coupé, the prologue.

Audi presented the Audi prologue concept car in November in Los Angeles, giving a look to the brand’s future design language. Only four months later, the premium manufacturer is showing a variant of its visionary concept at the Geneva Motor Show.

The Audi prologue Avant combines dynamics, form and function in a perfect synthesis. With a length of 16.8 feet and a width of 6.5 feet, the five-door car with its pioneering body concept positions itself clearly in the luxury class. At the same time, it offers unmistakeable sportiness and variability.

Technology is becoming an experience, both outside and inside: The driver and up to three passengers can enjoy a luxurious interior and are digitally connected thanks to a state‑of‑the‑art infotainment architecture and connect technology.

The luxurious interior is kept in dark shades. Here as well, the show car offers a new experience. The straight‑lined architecture forms one whole with its display and control concept. The consistent front of the dashboard is composed of three touch displays. Moreover, the driver and up to three passengers can establish a digital communication via two OLED‑displays made from organic LEDs. The extremely slim, detachable OLED displays in the rear – a spin-off of the Audi tablet from the new Audi Q7 – provide passengers with on-demand information and entertainment.




The Audi prologue Avant uses technology which is close to series production. It is equipped with the plug‑in hybrid drive from the Audi Q7 e‑tron quattro which achieves even higher performance in the show car. 455 horsepower of system power output by the 3.0 TDI engine and the electric motor in combination make the car sprint from 0 to 62 mph in 5.1 seconds. The purely electric range is 33.6 miles. The chassis is equipped with adaptive air suspension and the dynamic all‑wheel‑drive steering system — thus combining comfort, sportiness, handling and stability on a new performance level.

Progressive elegance, high variability and high-end technology with a length of 16.8 feet, the large five-door car with its stretched roof continues with the design language that Audi has initiated with its coupé study, the prologue, giving a look into the future.

“With our show car for Geneva, we now translate the design language of the Audi prologue into a new, dynamic and stretched form. We are merging it with a concept of high variability”, says Board Member for Technical Development, Prof. Dr. Ulrich Hackenberg. “The Audi prologue Avant is progressive, emotion-filled and versatile, it reflects Audi’s technological competence and quality claim perfectly.”