Where’s Santa? OnStar follows his trip from the North Pole

(December 19, 2012) DETROIT — OnStar will help preserve the magic of this holiday season by enabling children everywhere to learn Santa’s whereabouts on Christmas Eve with a simple press of the OnStar button, thanks to its collaboration with the North American Aerospace Defense Command (NORAD) “Track Santa” program.

From 7 a.m. on Dec. 24 until 5 a.m. on Dec. 25, anyone with an active OnStar subscription can press the blue OnStar button in his or her vehicle to request a “Santa Update” and find out Santa’s current location. 

“Each year, technology plays an increasingly important role in connecting friends and families, especially during the holidays,” said Neelie O’Conner, director of OnStar subscriber services. “For the fourth consecutive year, OnStar will be a part of this tradition, helping our customers connect with Santa during this speci
al season.”

Clarke Bailee Brown, 5 , of Royal Oak, Mich., patiently waits in her parent’s SUV to hear a “Santa Update” from the OnStar advisor.

Using sophisticated systems
like the North Warning Radar System and geo-synchronous satellites with infrared sensors, NORAD monitors Santa’s location on Christmas Eve. Children may also follow Santa with the NORAD Track Santa mobile apps.

“We had so much fun last year using OnStar to find out where Santa was throughout the night,” said OnStar subscriber Kim Miller.  “Each time we got in the car, my children were excited to find out where Santa had traveled to next. It’s a great way to engage the whole family during Christmas Eve travels.”

Individuals without an OnStar subscription can visit www.noradsanta.org or dial 1-877-Hi-NORAD (1-877-446-6723) for Santa’s location.