Solid new-vehicle selling rate in April driven by replacement demand

(April 21, 2013) WESTLAKE VILLAGE, Calif. — The new-vehicle retail sales pace in April remains in a healthy holding pattern as buyers continue to replace aging vehicles, according to a monthly sales forecast developed by J.D. Power and Associates' Power Information Network (PIN) and LMC Automotive.

New-vehicle retail sales in April are projected to come in at 1,029,000 vehicles, which represent a seasonally adjusted annualized rate (SAAR) of 12.1 million units and keep the rate stable at or above 12 million units for a third consecutive month. Retail transactions are the most accurate measurement of true underlying consumer demand for new vehicles.

According to J.D. Power and Associates PIN data, strong sales are being complemented by increasing prices. When comparing year-to-date data for 2013 with the same period last year, consumer-facing transaction prices are up 3.1 percent, which equates to an extra $13.2 billion spent on new vehicles through the first 4 months of the year ($113 billion in total). The average price of used vehicles sold at franchised dealerships has also risen 3.8 percent in 2013 (YTD) from 2012 (YTD).



"The strong used-vehicle prices we're seeing are supporting new-vehicle demand and are reflective of the general pricing discipline being exhibited by new-vehicle manufacturers," said John Humphrey, senior vice president of the global automotive practice at J.D. Power and Associates. "Industry sales are also benefiting from an increase in the number of maturing vehicle leases, a trend that will continue throughout 2013."

PIN forecasts that overall lease maturities will rise by 447,000 leases (+35%) to a total of 1.73 million maturities for the full year of 2013, compared with 2012.

Total light-vehicle sales in April 2013 are projected to reach 1,312,100 units, a 7 percent increase from April 2012. The selling rate is expected to remain above 15 million units for the sixth consecutive month. The forecast for fleet sales is 282,000 units, which is slightly stronger than in April 2012, representing a 22 percent share of total sales.

J.D. Power and LMC Automotive U.S. Sales and SAAR Comparisons

 

April 20131

March 2013

April 2012

New-Vehicle Retail Sales

1,029,000 units2

(9% higher than April 2012)

1,148,338 units

908,685 units

Total Vehicle Sales

1,312,100 units

(7% higher than April 2012)

1,452,325 units

1,182,874 units

Retail SAAR

12.1 million units

12.0 million units

10.6 million units

Total SAAR

15.2 million units

15.2 million units

14.1 million units

1Figures cited for April 2013 are forecasted based on the first 11 selling days of the month.

2The percentage change is adjusted based on the number of selling days in the month (25 days in April 2013 vs. 24 days in April 2012).

The outlook for vehicle sales in 2013 continues to improve. LMC Automotive is raising its 2013 U.S. forecast for total light-vehicle sales to 15.4 million units from 15.3 million units. The retail light-vehicle forecast continues to round to 12.5 million units, although the majority of the increase in the forecast is on the retail side of the market.

"The irrepressible buying behavior of consumers is driving auto sales growth in 2013, as consumer spending remains remarkably stronger than the economy suggests it should be," said Jeff Schuster, senior vice president of forecasting at LMC Automotive. "If the current favorable trend in the stock markets and housing continues throughout the year, the automotive market may be poised for a breakthrough performance."