Inside the Industry

Ford Focus, Volvo C30 win top side-impact safety ratings from IIHS

(July 2009) The Ford Focus and the Volvo C30 two-door models got top ratings for side impact crashes by the Insurance Institute for Highway Safety, it was announced on July 21. To evaluate the extent to which automakers are extending crashworthiness improvements to two-door cars, the Institute conducted front, side, and rear tests of 2009 coupes including the Chevrolet Cobalt, Ford Focus, Honda Civic, and Scion tC, all small mode

Subaru event sets a Guinness world record

(July 2009) It looked like a giant rolling Subaru used car lot July 11 in the Village of Itasca, Ill.

Subaru of America's Great Lakes Region organized a parade that drew 339 cars setting a Guiness World Record for the "Longest Parade of Subaru Cars."

Honda to begin production of CR-Z for Japanese market

(July 2009) We can only hope the space-age looking Honda CR-Z two-seat hybrid sports coupe will make it to the United States. Honda isn't saying at this point.

Giant Audi TT statue finds permanent home in Ingolstadt, Germany

(July 2009) INGOLSTADT, Germany — Visitors to this German city will be amazed at a new landmark that was unveiled on July 13.  Marking Audi’s 100th anniversary, a giant Audi TT was unveiled in the grassy area within the Audi roundabout by Dr. Werner Widuckel (left above), a board member at Audi, and Ingolstadt Mayor Dr. Alfred Lehmann.

Dodge Viper SRT10 will live on

(July 2010) Chrysler announced today that production will continue for the legendary Dodge Viper SRT10. Originally slated to cease production in December 2009, the Chrysler Group Connor Avenue Assembly Plant — the exclusive home of Dodge Viper production since 1995 — will continue to build the V-10 powered sports car.

Formula One loses BMW

(July 2009) Last December Honda made a strategic move to leave the famed Formula One race series;considering the economy and the need to redirect dollars (yen) to vehicle development to meet exacting new rules regarding mileage and CO2 in both the U.S, and European markets respectively.

Suzuki introduces new mid-sized sedan, the Kizashi

(July 2009) Suzuki is betting that an all-new mid-sized sedan, called Kizashi (pronounced “Kee-Zah-Shee”), will revitalize its sagging American lineup. In Japanese the name means "great things coming."

GM to expand its brake override system to all passenger cars

(April 6, 2010) General Motors will expand use of “enhanced smart pedal” technology globally to all passenger cars with automatic transmissions and electronic throttle control, providing an additional safeguard to enhance customer confidence.