Inside the Industry

Ford introduces new 2020 F-Series Super Duty with two new engines

(February 12, 2019) DEARBORN, Mich. — Ford has introduced the next level of Built Ford Tough heavy-duty pickup truck capability, power and technology with the new 2020 F-Series Super Duty pickup. “Super Duty customers have demanding and diverse needs — from towing heavy trailers to repairing critical infrastructure,” said Kumar Galhotra, Ford president, North America.

BMW and ALPINA introduce the 2020 B7 xDrive sedan

(February 12, 2019) WOODCLIFF LAKE, N.J. — ALPINA, together with BMW, introduces the revised version of its exclusive B7 xDrive sedan. The new 2020 B7 is the 6th generation full-size performance-luxury model from ALPINA and the 3rd generation of B7 to be available in the U.S. Besides its much lauded smoothness, the new ALPINA B7 xDrive sedan impresses with its sharpened responsiveness and enhanced power delivery over the entire rpm range.

Limited edition 2020 Alfa Romeo 4C Spider unveiled

(February 11, 2019) AUBURN HILLS, Mich. — Alfa Romeo has unveiled the limited-edition 2020 4C Spider Italia for North America, limited to only 15 vehicles. The 2020 Alfa Romeo 4C Spider Italia offers driving enthusiasts a mid-engine design inspired by the brand’s legendary racing history and represents the essential sportiness embedded in the brand’s DNA.

2020 Range Rover Evoque makes U.S. debut in Chicago

(February 11, 2019) CHICAGO — Land Rover revealed the next generation Range Rover Evoque for the first time in the U.S. last week at the Chicago Auto Show. In true Land Rover fashion, the new Range Rover Evoque made its dynamic debut on an indoor off-road experience course at the McCormick Place convention center.

During the reveal, Land Rover offered a sneak peek at a Chicago-inspired film, featuring local photographer trashhand, that will be part of a future U.S. marketing campaign for the Evoque.

Handcrafting the cabin of the Infiniti QX50

(February 11, 2019) NASHVILLE, Tenn. — Whether creating ukiyo-e woodblock prints, embroidering a silk obi sash, or even designing the cabin of a new car, Japanese handcraft is subject to two unique approaches to design: 'mitate' (pronounced "mee-ta-teh") and 'shitate' ("shee-ta-teh"). These techniques complement one another, encouraging and enabling craftspeople to imbue their work with an elevated sense of artistry. These philosophies served as the inspiration for Infiniti's design approach of the QX50's interior.

Volkswagen adds new GLI performance to 2019 Jetta lineup

(February 10, 2019) CHICAGO — Volkswagen of America unveiled the new 2019 Jetta GLI at the Chicago Auto Show last week adding more performance and an upgraded interior to the compact Jetta that was completely overhauled for the 2018 model year specifically to American buyers, with bolder design, more interior space than the outgoing model, and new technology.

Mopar uncovers customized 2019 Ram 2500 Heavy Duty

(February 9, 2019) CHICAGO — The Mopar and Ram Truck brands unveiled at the Chicago Auto Show a modified 2019 Ram 2500 Heavy Duty truck, highlighting a few of the more than 170 products Mopar will offer for the most powerful, most capable pickup in the segment.
 
“The Mopar-modified Ram 2500 Heavy Duty on display at the Chicago Auto Show is the latest example of our commitment to offering owners a full product line to choose from right at launch of FCA US LLC vehicles,” said Steve Beahm, head of Parts and Service.

Subaru unveils seventh-generation 2020 Legacy sedan

(February 9, 2019) CHICAGO — Subaru of America this week introduced the all-new seventh-generation 2020 Legacy sedan — the most advanced Legacy in the model’s 30-year history. With standard Subaru Symmetrical All-Wheel Drive and EyeSight Driver Assist Technology as well as available tablet-style high-definition 11.6-inch SUBARU STARLINK multimedia screen, DriverFocus Distraction Mitigation System and new XT models with 260 horsepower, the 2020 Legacy offers greater technology, performance, safety and refinement than ever before.

More than 40,000 people take part in Volvo's 'longest drive' contest

(February 8, 2019) ROCKLEIGH, N.J. — Football’s biggest night Sunday wasn’t enough distraction to stop over 40,000 people from taking part in The Longest Drive — a virtual Volvo test drive on eligible mobile devices. The longest drives were 9 hours, 47 minutes and 42 seconds; 7 hours, 46 minutes and 25 seconds; and 7 hours, 37 minutes and 51 seconds.

These three contestants kept their eyes on the all-new Volvo S60 the longest during the game, ultimately winning a Care by Volvo subscription.

Iconic Harley-Davidson F-150 pickup roars back into showrooms

(February 8, 2019) CHICAGO — Executives with Harley-Davidson and Tuscany Motor Co. have introduced the 2019 Harley-Davidson Ford F-150 pickup truck at the Chicago Auto Show. A concept of the Harley-Davidson branded truck was displayed at the Harley-Davidson 115-year Anniversary celebration in Milwaukee.

Strong reaction to the truck led to the collaboration for an all-new Harley-Davidson F-150. The public can see this exciting new vehicle, which is displayed in Ford Motor Company’s exhibit, from Feb. 9-18.