Here's the Thing

Edmunds advises car dealers: Don't neglect mobile strategy

(October 16, 2013) SANTA MONICA, Calif. — Mobile devices such as smartphones and tablets are changing the way consumers shop for their vehicles, making it critical for dealers to invest in mobile web sites and mobile ads. That's the key message that will be conveyed today by Edmunds.com at the 15th Digital Dealer Conference & Exposition in Las Vegas, Nev.

Cars.com lists Top Ten Most Improved Cars over the past 15 years

(October 15, 2013) CHICAGO — Cars.com has released a list of its editors' picks for the most improved cars from the past 15 years. The list includes cars that have been substantially redesigned and significantly improved.

Chrysler Brand creates powerful ‘Road to Greatness’ commercial

(October 13, 2013) AUBURN HILLS, Mich. — The Chrysler brand has launched a new television commercial, titled “Road to Greatness,” which will air during Major League Baseball’s American and National League Championship Series, as well as the World Series. The spot features Miguel Cabrera, MLB’s first Triple Crown winner in over 40 years and the reigning American League Most Valuable Player.
 

Study shows more people using combination of devices to car shop

(October 11, 2013) ATLANTA — Today, AutoTrader.com released the findings of its new "Multi-Device Car Shopping Study," which provides insights into how consumers use a combination of their personal computer, smartphone and/or tablet to shop for vehicles.

Subaru Forester wins 2014 Motor Trend Sport/Utility of Year award

(October 11, 2013) — Motor Trend announced this week that the Subaru Forester won the Motor Trend Sport/Utility of the Year for 2014. Subaru is the only manufacturer to win this title three times, the most wins in the Sport/Utility category.

In-car video cameras become popular in UK to combat accident fraud

(October 10, 2013) LONDON — Motorists in the United Kingdom are installing video cameras in their cars to combat growing "crash for cash" fraud claims, according to Halfords, a manufacturer of the equipment. The devices, known as dash-cams, record the view through the windshield and capture events before, during and after a collision.

Edmunds.com forecasts 16.4 million new car sales in 2014

(October 9, 2013) SANTA MONICA, Calif. — A continued release of pent-up demand will lead the way to 16.4 million new car sales in 2014, forecasts Edmunds.com. Edmunds.com predicts that the auto industry is on pace to reach its highest annual sales performance in 2014 since shoppers bought 16.5 million new cars in 2006.

AutoTrader editors list nine all-wheel-drive sedans they like best

(October 8, 2013) ATLANTA — As the weather begins to cool across the U.S., an increasing number of shoppers are starting to think about purchasing a vehicle that's capable of handling the upcoming winter road conditions. Shopper interest in all-wheel drive sedans on AutoTrader.com increased sharply in September, reaching the highest levels so far this year.

An innovation that changed the world

(October 8, 2013) One hundred years ago on Oct. 7, Henry Ford and his team at Highland Park assembly plant launched the world’s greatest contribution to manufacturing – the first moving assembly line. It simplified assembly of the Ford Model T’s 3,000 parts by breaking it into 84 distinct steps performed by groups of workers as a rope pulled the vehicle chassis down the line.

Study shows many pet car safety restraints to be unsafe

(October 3, 2013) CHERRY HILL, N.J. —  Subaru and the Center for Pet Safety (CPS) announced today the results of a collaborative study to test the effectiveness of pet harnesses marketed with safety claims and found many restraints to be unsafe.

The pet harness study was designed by CPS — a non-profit research and advocacy organization dedicated to companion animal and consumer safety — to mirror the same crash tests used to measure the effectiveness of child safety products.