2022 Mitsubishi Eclipse Cross

DALLAS — I have to admit, as a brand, Mitsubishi has grown on me in the past couple of years. Back when the Mirage was first introduced I was provided one to test drive and wrote a quite scathing review on it because I did not consider it safe. When driving I found that when any other vehicle passed me (it had terrible acceleration and power) I was almost blown off the road. Later, when attending the Los Angeles Auto Show, the media representative courted me extensively, explaining that the Mirage sales were going fantastic and I should reconsider.

Mitsubishi Eclipse Cross — A stylish crossover

By Jim Meachen and Ted Biederman

Mitsubishi has become a company of crossover SUVs and the strategy has brought it back from the brink of extinction in the U.S. and into some semblance of prominence riding on the back of the Outback and the Outback Sport.

2019 Mitsubishi Eclipse Cross

PHOENIX — For years there have been rumors and innuendo of Mitsubishi’s U.S. demise. The company has been mired in one scandal after another, including its admitted overstatement of the fuel economy of at least four models, including two under the Nissan badge. That misstep cost Mitsubishi some $3 billion, further damaging a brand that has already been losing market share.

Mitsubishi Outlander — A quiet crossover alternative

By David Finkelstein

“Silence is golden!” I frequently heard this expression as a youngster. The meaning can be interrupted in various forms, but when it comes to the auto industry, I define it as one of the many drive characteristics we're looking to consider while test driving any new car or truck. In the simplest terms, I just find it unacceptable to drive a new automobile with a noisy interior cabin.

2017 Mitsubishi Mirage G4 SE

PHOENIX — When shopping for a new car, the Mitsubishi brand is one that seldom bubbles to the top of consumers’ consideration set. That isn’t a surprise, since the Japanese automaker has little relevancy compared with stalwarts like Toyota, Honda, Nissan and others. Mitsubishi has had an on-again, off-again approach, with a complicated marketing history.

Mitsubishi Lancer — A good value proposition

By David Finkelstein

Positioned in the popular sub compact category for 2017, you'll discover the Mitsubishi Lancer four door sedan. It is cross shopped with such nameplates as the Toyota Corolla, Kia Forte, Nissan Sentra, Mazda3, Honda Civic and Hyundai Elantra. The Lancer has a base starting price point of $17,795.

Mitsubishi Lancer — More appealing for 2016

By David Finkelstein

Blanketed by a 10-year/100,000 mile limited powertrain warranty, Mitsubishi Motors is showcasing its 2016 Lancer compact sports sedan, competing with the likes of the Toyota Corolla, Kia Forte, Nissan Sentra, Mazda3, Honda Civic, V W Jetta and the Hyundai Elantra. 

Mitsubishi Outlander — Good value proposition

By Jim Meachen and Ted Biederman

Sales of Mitsubishi's Outlander were up 46 percent in 2015 compared to 2014. The success of Mitsubishi's largest vehicle in North America can be attributed to a considerably refreshed 2016 edition that encompasses more than 100 improvements including drivetrain, structural rigidity, ride quality, and interior noise abatement. Mitsubishi's goal was to make the Outlander, which had its last full remake in 2014, more competitive against the big guys in the segment such as Honda, Toyota, Ford and Hyundai.

2016 Mitsubishi Outlander

SAN FRANCISCO — Sales of Mitsubishi's Outlander were up 6 percent in the first half of 2015 compared to 2014. The second half of the year should bring even more success to Mitsubishi's largest vehicle in North America with a considerably refreshed 2016 edition now reaching showrooms. And more good news arrived early in July when ranked the compact crossover the most affordable three-row in America based on sales price, fuel cost, and five-year residual value.

Mitsubishi Mirage 5-door — Passing gas stations every day

By David Finkelstein
Special to MotorwayAmerica

When consumers shop for a replacement  vehicle, often  MPG numbers are high on the list of criteria and objectives. To that thought,  Mitsubishi Motors is featuring its entry level 2015 Mirage 5-door  hatchback as the most  fuel efficient “non-hybrid” gasoline powered vehicle  available  in America  today.